Business and Entrepreneur Context of Content Creator
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Keywords:
Reality Construction; Deddy Corbuzier; Content Creator; Google Trends; Youtuber
Abstract
Digital content has been part in our life as we mostly spend time with our smartphone. Started from seeing recommendation to purchase something, to see latest news, to gain more information, and to expand their thought. Content Creator isn’t mere content anymore when they reach bigger audience and able to perform product promotion. This includes a fact that content creator can construct the reality around their audience. Deddy Corbuzier has this feat and capacity in his content making report and his capacity of inviting government leaders created new perception of intelligence. This means that the era of content can be as bold as academy.
References
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Susilo, D., & Sugihartati, R. (2020). Indonesian Nationalism Discourse on YouTube Video Produced by Young Chinese-Indonesians. Plaridel, Advance On.
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Adriesty Salma Lailika, & Purwo Yudi Utomo, A. (2020). ANALISIS TINDAK TUTUR REPRESENTATIF DALAM PODCAST DEDDY CORBUZIER DENGAN NADIEM MAKARIM-KULIAH TIDAK PENTING ? Bahtera Indonesia; Jurnal Penelitian Bahasa Dan Sastra Indonesia, 5(2). https://doi.org/10.31943/bi.v5i2.70
Al-Rawi, A., Celestini, C., Stewart, N., & Worku, N. (2022). How Google Autocomplete Algorithms about Conspiracy Theorists Mislead the Public. M/C Journal, 25(1). https://doi.org/10.5204/mcj.2852
Bednarik, R. G. (2022). About the Origins of the Human Ability to Create Constructs of Reality. Axiomathes, 32(6). https://doi.org/10.1007/s10516-021-09537-8
Carolina, A., & Inayati, I. (2021). Analisis Strategi Pemerintah dalam Upaya Meningkatkan Kepatuhan Wajib Pajak Youtuber Di Indonesia. Syntax Literate ; Jurnal Ilmiah Indonesia, 6(2). https://doi.org/10.36418/syntax-literate.v6i2.2189
Cebrián, E., & Domenech, J. (2022). Is Google Trends a quality data source? Applied Economics Letters. https://doi.org/10.1080/13504851.2021.2023088
Douglas, K. M. (2021). Are Conspiracy Theories Harmless? The Spanish Journal of Psychology, 24. https://doi.org/10.1017/SJP.2021.10
Eichenauer, V. Z., Indergand, R., Martínez, I. Z., & Sax, C. (2022). Obtaining consistent time series from Google Trends. Economic Inquiry, 60(2). https://doi.org/10.1111/ecin.13049
Haridakis, P., & Hanson, G. (2009). Social interaction and co-viewing with YouTube: Blending mass communication reception and social connection. Journal of Broadcasting and Electronic Media. https://doi.org/10.1080/08838150902908270
Jolley, D., Meleady, R., & Douglas, K. M. (2020). Exposure to intergroup conspiracy theories promotes prejudice which spreads across groups. British Journal of Psychology, 111(1). https://doi.org/10.1111/bjop.12385
Kamiński, M., Skonieczna-Żydecka, K., Nowak, J. K., & Stachowska, E. (2020). Global and local diet popularity rankings, their secular trends, and seasonal variation in Google Trends data. Nutrition, 79–80. https://doi.org/10.1016/j.nut.2020.110759
Kim, M. (2022). How can I Be as attractive as a Fitness YouTuber in the era of COVID-19? The impact of digital attributes on flow experience, satisfaction, and behavioral intention. Journal of Retailing and Consumer Services, 64. https://doi.org/10.1016/j.jretconser.2021.102778
Kusumawardhani, D. A., & Purnaningrum, E. (2021). Penyebaran Pengguna Digital Wallet Di Indonesia Berdasarkan Google Trends Analytics. INOVASI, 17(2).
Lee, J., Barbetta, T., & Abidin, C. (2020). Influencers, Brands, and Pivots in the Time of COVID-19. M/C Journal, 23(6). https://doi.org/10.5204/mcj.2729
Novak, D. (2022). What is a Person? Realities, Constructs, Illusions . By John M. Rist . The Journal of Theological Studies, 72(1). https://doi.org/10.1093/jts/flab041
Prestianta, A. M. (2021). Mapping the ASEAN YouTube Uploaders. Jurnal ASPIKOM. https://doi.org/10.24329/aspikom.v6i1.761
Putri, F. B. V., Susilo, D., & Berto, A. R. (2022). Jaringan dan Komentar Viral Marketing Pantene Indonesia Miracles Hair Supplement Baru Pada Akun Youtube Pantene Indonesia. Jurnal Komunikasi Profesional, 6(3), 212–229. https://doi.org/10.25139/jkp.v6i3.4705
Radu, E. I. (2021). Cultural Capital in the Digital Age. The YouTuber Online Persona. Culture. Society. Economy. Politics, 1(1). https://doi.org/10.2478/csep-2021-0002
Rucirisyanti, L., Panuju, R., & Susilo, D. (2017). REPRESENTASI HOMOSEKSUALITAS DI YOUTUBE: (Studi Semiotika pada Video Pernikahan Sam Tsui). Profetik: Jurnal Komunikasi. https://doi.org/10.14421/pjk.v10i2.1363
Ruiz-Gomez, A., Leaver, T., & Abidin, C. (2022). Playing YouTube: How the Nancy YouTuber doll and app position children as aspiring YouTube influencers. International Journal of Cultural Studies, 25(2). https://doi.org/10.1177/13678779211063222
Schaub, S., Huber, R., & Finger, R. (2020). Tracking societal concerns on pesticides - A Google Trends analysis. Environmental Research Letters, 15(8). https://doi.org/10.1088/1748-9326/ab9af5
Susilo, D. (2022). Teori - teori Komunikasi Manusia. Gramedia.
Susilo, D., & Putranto, T. D. (2018). Indonesian Youth on Social Media: Study on Content Analysis. Proceedings of the 2017 International Seminar on Social Science and Humanities Research (SSHR 2017). https://doi.org/10.2991/sshr-17.2018.15
Susilo, D., & Sugihartati, R. (2020). Indonesian Nationalism Discourse on YouTube Video Produced by Young Chinese-Indonesians. Plaridel, Advance On.
Zidan, A. M. S., Anwar, S., & Sari, V. I. (2022). ALIH KODE DALAM BEBERAPA VIDEO PODCAST DEDDY CORBUZIER. Jurnal Ilmiah SEMANTIKA, 3(02). https://doi.org/10.46772/semantika.v3i02.584
Published
2023-02-25
How to Cite
Ernayani, R., Hamzah, A., Lapoliwa, G. E. S., Saepudin, A., & Rinandiyana, L. R. (2023). Business and Entrepreneur Context of Content Creator. Jurnal Komunikasi Profesional, 7(1), 51-64. https://doi.org/10.25139/jkp.v7i1.6012
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