ENTREPRENEURSHIP INTEREST BY SOLELY MICRO, SMALL AND MEDIUM ENTERPRISES DURING COVID-19 OUTBREAK

The purpose of this article is to discuss in more detail both internal and external factors causing entrepreneurship interest as a solely or a small group enterprise. The purpose is also to find out 1). The Interest of the students in Sekolah Tinggi Ilmu Ekonomi Sampit ( The Institute of Economic Sciences ) Sampit in becoming Enterpreneurs 2). What are the factors that causes the students ’ interests in becoming Enterpreneurs ?. Methodology of this research is descriptive qualitative. The qualitative approach is used to examine interests in becoming Entrepreneurships as well as the factors. Data collection for this research is through study literatures, field observation, questionnaires and deep interviews. The finding of this research shows low interest of being entreprenurship as the effect of covid 19 outbreak. The external factors that cause low interest of being a solely entrepreneur is shown through the procentage , it is less than 18% . While average procentage of the internal factors is at 9%18%. The original value of this article is that to increase interest of being solely micro, small and medium enterprises should be supported with the change of learning system in which 60% practices rathen than theory in this Covid-19 pandemic. The implementation of theory in the real situation as an enterpreneurs.

discussed in the classroom to provide students with another venue for examining entrepreneurial strategies and learning about the successes and failures of new ventures (Love Moses and Mosunmola 2014). Without interest of being entrepreneur, the ability to run the business will not survive.
It is also known that entrepreneurial knowledge and independence have a positive effect on interest in entrepreneurship, either partially or simultaneously. Based on the description above, the researcher feels the need to conduct further research with the aim of knowing the student's entrepreneurship interest (as prospective entrepreneurs). This is the background of researchers to conduct research on Entrepreneurial Interest of Study Program Students. By knowing students' interest in entrepreneurship or other graduation achievements, it will be able to help students become entrepreneurs who are reliable and able to compete. It cannot be denied that covid-19 pandemic will influence interest of students to run small micro or medium enterprises.

REVIEW OF LITERATURE Definition of Interest
Agus Sujanto (2013:92) in Achru P (2019) defines interest as "an unintentional concentration of attention that is born with a will and which depends on talent and environment. Interest is also defined as a high heart tendency towards something passion, desire, while "interest" is defined as having (putting) a high heart tendency towards something passion and desire (Depdiknas 2013: 656 in Achru P (2019)).
According to Slameto (2010: 180) in Nurlaeli (2014) interest is a sense of preference and a sense of interest in a thing or activity, without anyone telling. According to Agus Sujanto (2004: 92) in Nurlaeli (2014) interest is a concentration of attention that is accidentally born with full will and depends on talent and environment. Wahyu and Salam (2020) in Mu'arif and Afridayani (2021) interest in an object, activity, situation or to other people, between one individual and another individual can vary, depending on how much interest in an object, activity , the situation or the other person.

Definition of Enterpreneurship
The term entrepreneurship is the equivalent of entrepreneurship in English. The word entrepreneurship itself actually comes from the French language, namely 'enterprende' which means adventurer, creator and manager (Bayu and Suryana 2011: 24). Drucker (1994:28) in Bayu and Suryana (2011:28) states that entrepreneurship refers more to the nature, character, and characteristics inherent in someone who has a strong will to realize innovative ideas into the real business world and can develop them. firmly. Bayu and Suryana (2011:26) add that an entrepreneur is someone who has the creativity of a new business by daring to take risks and uncertainties that aim to achieve profit and business growth based on identifying opportunities and being able to utilize resources and capitalize on these opportunities.

Interest in Enterpreneurship
After knowing the notion of interest and entrepreneurship, it can be concluded that interest in entrepreneurship is a feeling of liking and being interested in business activities that require courage to take risks to gain profits. Interest in entrepreneurship arises because of the urge to prove directly what is obtained from knowledge and information. In addition, interest in entrepreneurship is also based on feelings of pleasure and desire to be involved in business activities. Entrepreneurship is carried out by running one's own business or taking advantage of existing business opportunities to create new businesses with innovative approaches. Entrepreneurship is synonymous with "bearing risk," "innovation," or even founding a company. Each of these terms focuses upon some aspect of some entrepreneurs . (Stevenson 2016) Entrepreneurial interest is a psychological symptom to focus attention and do something about the entrepreneur with a feeling of pleasure because it brings benefits to him. Santoso (1939) asserts that interest in entrepreneurship is the desire, interest and willingness to work hard or be strong-willed to be independent or try to fulfill his life needs without feeling afraid of the risks that will occur, and always learn from the failures experienced.
Suharti and Sirini (2011) in Ardiyani (2016) fostering an entrepreneurial spirit in students is believed to be an alternative to reduce the unemployment rate, because scholars are expected to become educated young entrepreneurs who are able to start their own business. Lestari and Wijaya (2011) in Ardiyani (2016) in their research suggest that all universities in Indonesia have included entrepreneurship courses in the curriculum as one of the main courses that must be taken by all students.

Factors Affecting Interest in Entrepreneurship
According to Fatrika, et. al. (2009) in Rahmadi (2016) interest in entrepreneurship is not brought from birth but develops according to the factors that influence it. Factors that influence interest in entrepreneurship include characteristics (gender and age), environment (family environment, educational environment, community environment), personality (dare to take risks, need for achievement and independence, self-evaluation and more selfconfidence) and entrepreneurial motives (work and channeling creative ideas) Researchers in this study include external factors and internal factors in the following things: According to Fatrika, et. al. (2009) in Rahmadi (2016 interest in entrepreneurship is not brought from birth but develops according to the factors that influence it. Factors that influence interest in entrepreneurship include characteristics (gender and age), environment (family environment, educational environment, community environment), personality(dare to take risks, need for achievement and independence, self-evaluation and more self-confidence) and entrepreneurial motives (work and channeling creative ideas). Researchers in this study include external factors and internal factors in the following things: 1. Motivation (Strong desire). Motivation is one of the factors that influence a person's interest because of the impulse that arises in a person to do something in achieving goals. 2. Persuading Skill 3. Cognitive Skills Thus interest can be grown by connecting a person with his needs so that the desire to fulfill them arises. One of the factors driving the growth of entrepreneurship in a country lies in the role of

RESEARCH METHODOLOGY
This research method uses descriptive qualitative method. The total respondents in this study were 27 students of the Entrepreneurship Study Program with the following details: Class of 2019 a total of 15 students and class of 2010 a total of 12 people. Data collection techniques using questionnaires, literature studies and field observations. The form of this research is descriptive qualitative research. According to Denzin and Lincoln in Lexy J Moleoing (2015: 5) descriptive qualitative research is research that uses a scientific background with the intention of interpreting phenomena that occur and is carried out by involving various existing methods. A. Data Collection Techniques

Literature Study Method
It is data collection which is done by reading literature books, journals, internet, magazines, and previous research related to the research being conducted in the field study which consists of questionnaires and interviews.

Interview
The interview is a data collection method based on verbal reports where in the interview there is a direct relationship between the author and the respondent. Interviews were conducted in order to collect data through direct dialogue with informants, namely students.

Questionnaire Method
In this study data collection using a questionnaire or also known as a questionnaire.
Questionnaire is a data collection technique that is done by giving a set of written questions to respondents to fill out. In this questionnaire itself is divided into several pages that represent the existing variables. The questions attached to this questionnaire will represent each variable indicator that has been determined.
A. Research Instruments 1. Questionnaire The research instrument used is a questionnaire. The questionnaire compiled is a closed questionnaire, which is a questionnaire that has provided alternative answers so that the respondents just have to choose. Measurement of the variables themselves will be carried out using a Likert scale using the . method Number 1 indicates that the respondent does not support the question given. While the number 5 shows that the respondents support the the question given.
For scoring in order of interest, will use the formula:

DATA ANALYSIS
After the questionnaire about students' interest in entrepreneurship was collected completely. The next stage is to analyze data about students' interest in learning to become entrepreneurs or business developers. The next stage is the writer analyzes data about student interest by using a scoring form.

For Yes and No Questions
The alternative item scores are as follows :

Number Alternative Answers Value
Positive Negative 1 Yes 5 4 2 No 4 5 To find out the student's interest in entrepreneurship, it can be done in the following ways: 1. Add up all scores for each respondent 2.
Obtaining data from the questionnaire is presented with the following formula P = Fx 100% N Where P means Percentage Number F means Frequency (Number of respondents' answers) N means Number of Case (number of individuals.
The steps of qualitative data analysis in this study are: 1. data collection, data reduction, data display, and conclusion drawing/verification. 1. Data reduction is a process of selecting, focusing on simplification, abstracting and transforming rough data that emerges from written records in the field, this process takes place continuously. Data reduction includes; summarizing data, data coding , searching for themes, creating clusters. 2. Data presentation is an activity when a set of information is compiled, thus giving the possibility of drawing conclusions and taking action. From the table above, it can be concluded that 72.73% of students in the Entrepreneurship Study Program have an interest in the field of entrepreneurship.Why then from the interest to become an entrepreneur or build your own business which is shown by 72.73% to weaken during the pandemic. Weakened with a lot of student businesses that eventually did not develop and even closed. This interest cannot be realized optimally and students still do not have a clear picture of what they want to achieve after completing their education in the entrepreneurship study program. This is influenced by several factors, both external and internal factors.

A. External Factors
Family Factor for Enterpreneurship 's Interest One of the determinants of the entrepreneurial spirit is coming from a family born as an entrepreneur or in this case inheriting a business that has been and has been self-taught from the family.

Table 2 Enterpreneurship Family Background
According to Brockhause, Hisrich & Brush, in Lindquist et al, 2012 in Someone who comes from a family with a business background or already has his own business, that person will observe the entrepreneurial process of his/her father and mother. This will make the person more interested in work that has a high degree of flexibility and independence (Brockhause, Hisrich & Brush, in Lindquist et al, 2012. So Gray then adds (in Laspita, et al, 2012) that people who have strong family support will be ready to face the skills and resources needed in entrepreneurship.They will be more stable if they pursue a career as an entrepreneur Ekspektra : Jurnal Bisnis dan Manajemen, Volume 5, Nomor 2, Hal. 123 -134 ISSN 2549-3604 (Online), ISSN 2549-6972 (Print) DOI: http://dx.doi.org/10.25139/ekt.v5i2.3907

Tabel 3
Students' interest in the business of goods is more to market goods in the form of dry food. 82% of the responses chose entrepreneurship in the culinary or food sector. The tendency is only to focus on trading dry food which causes a decrease in the behavior of interest in entrepreneurship. This is because at the time of the covid pandemic, the understanding of product creativity was not sufficient. The highest student interest is in the field of salon services, namely the total score is 46 whether it is in the form of salon services or hair cutting services. Both motorcycle taxi and photographer services are 44. The total score for interest in video editing is 37. Student interest is actually higher in the beauty salon sector, even though during the covid pandemic the government implemented Large-Scale Social Restrictions (PSBB). In addition, with the existence of Social Distancing and Physical Distancing, automatically business activities or services that are usually provided by beauty services or barbershops will experience a decrease in demand from the community.
The service business sector that involves digital marketing capabilities is very influential during the covid pandemic. According to Purwana 2017 in Hardilawati said that Digital Marketing is a promotional activity and market search through digital media online by utilizing social networks.

A. Internal Factors 1. Risk Taker Factor
Students do not dare to take risks in starting a business and are afraid of failure. This can be because 99% of students do not come from families of entrepreneurs or families who already have businesses so that the entrepreneurial work culture has not existed since an early age. Willing to create new innovations in increasing production 9% 36% 55% 3 Willing to try new business 18% 55% 0% 4 Being afraid of failure 27% 36% 0% 5 Enjoying making business forecasts 18% 55% 27% 6 Ability to develop new ideas in entrepreneurship 45% 55% 0%

Internal Factor -Risk Taker
The conclusion is that in general, respondents do not have a risk-taker spirit as a prospective entrepreneur or business developer. From the table above, it can be seen that the ability of Entrepreneurship Study Program students to take risks as an entrepreneur is very low. The risk taker is below the 50% line. Meng & Liang (1996)  Entrepreneurship is a process in which the entrepreneur establishes new jobs and firms, new creative and growing organization associated with risk-taking by new and creative ideas and entrepreneurshio identification of the new opportunities and resources mobilization. It results in introducing a new product or service to society. It results in introducing a new product or service to society . In Britain encyclopedia entrepreneur means person who organizes and manages a job or economic association and receives it risks.
It is defined as entrepreneurship is the process by which entrepreneurs build new jobs and companies, creative and developing new organizations associated with risk taking by new and creative ideas and entrepreneurial identification of new opportunities and mobilization of resources. This results in the introduction of a new product or service to the public. In the UK the Encyclopedia of entrepreneurship means people who organize and manage work or economic associations and accept risks (Allah, M.A & Nakhaie, H. 2011)

Motivation Factors
The low motivation of students to create new things in entrepreneurship or it can be said that the need for achievement is still below 60%. Meng & Liang (1996) in Hutagalung and Situmorang (2018:2) define entrepreneurship as a person who has a high need for achievement. Furthermore, Hutagalung and Sitomorang (2018:4) explain that entrepreneurship is oriented to work results. AQ (adversity quotient) is needed, namely the level of resistance to the obstacles encountered in achieving success, namely quitters, champers and climbers. Quitter types are those who immediately give up or do not want to Ekspektra : Jurnal Bisnis dan Manajemen, Volume 5, Nomor 2, Hal. 123 -134 ISSN 2549-3604 (Online), ISSN 2549-6972 (Print) DOI: http://dx.doi.org/10.25139/ekt.v5i2.3907 take advantage of opportunities. Champer types are those who are quickly satisfied with what they have achieved. The climber type is the type of person who continues to climb the ladder of success until he reaches the highest peak despite encountering obstacles and obstacles The conclusion of the table above, the highest score of 64% shows that student motivation in entrepreneurship is still very low. The indicator to be able to become a leader is shown by 64%. Which means it is still below the expected value. According to Miner (1996)  entrepreneurial personalities, namely personal achiever, supersalesperson, real manager and expert idea generation. A leader is one or more people who selects, equips, trains, and influences one or more follower (s) who have diverse gifts, abilities, and skills and focuses the follower (s) to the organization's mission and objectives causing the follower (s) to willingly and enthusiastically expend spiritual, emotional, physical energy in a concerted coordinated effort to achieve the organizational mission and objectives.
Sydney Finkelstein in Gill (2011) describes 4 keys to leadership in entrepreneurship 1. "positive Capabilities -is the ability to transform ideas, ideas, the ability to inspire, persuade, decide, market and solve 2. "Negative Capabilities -is the ability to adapt to difficult situations in the context of waiting, listening, testing, absorbing, feeling and arguing 3. "Conceptual Capabilities -is the ability to master systems, processes, take risks, analyze, audit, assess, and plan 4. "Relational Capabilities' -the ability to establish working relationships with others, have self-confidence, communicate skills, empathize, build solidarity and demonstrate abilities.

Table 8 Marketing Factors
The average value obtained for factor marketing is below 73% for only 1 indicator. Meanwhile, the other 7 (seven) indicators are still below the 70% average. This shows the lack of knowledge and skills in the field of marketing. Marketing is an important factor in running a business or developing a business.Knowledge in the field of digital marketing is very necessary during the Covid pandemic. According to Tasneem (2015)Digital marketing is one type of marketing being widely used to promote products or services using digital channels. Digital marketing extends beyond internet marketing including channels that do not require the use of internet. It includes mobilephone (both SMS and MMS), social media, marketing, display advertising , search engine marketing and many other forms of digital media.
What is defined as Digital marketing is one type of marketing that is widely used to promote products or services using digital channels. Digital marketing goes beyond internet marketing including channels that do not require the use of the internet. This includes mobile phones (both SMS and MMS), social media, marketing, display advertising, search engine marketing and many other forms of digital media.Students must be able to switch from traditional marketing to digital marketing. This digital marketing knowledge and ability is not owned by respondents.

Faktor Cognitive
Indikator -Indikator dalam Faktor Cognitive di tunjukkan dengan tabel berikut ini : The procentage of cognitive factors are under 18%. It means the respondents have lack of entrepreneurship knowledge.

CONCLUSION
The Risk-Taker factor has 7 (seven) indicators, of which only 1 indicator has a percentage value above 70%, while the other 6 indicators are below 60%. Motivation factors are on average below 50% (very low). Leadership Factor is below 65%. Factor Marketing has 7 indicators. Of these seven indicators, the average percentage is very low at 18%. Cognitive Factors has 7 indicators. 5 cognitive indicators of lack of knowledge in the field of entrepreneurship up to 82%. Ability in good business management is only 9%. The desire to upgrade knowledge in the field of entrepreneurship is only 18% from 100%. Despite the fact that 72.73% of students want to become entrepreneurs or business developers as an achievement of graduation.
Seeing the phenomenon from the research above, there needs to be more intensive guidance focused more on conditions during the covid pandemic and students themselves must have the desire to increase their potential. To increase students' interest in becoming enterpreneurs either a solely enterpreneurs or a small group enterpreneurs, cooperation among Institute, local government and students are highly needed. Innovative and creating learning materials are needed. Practical lessons due to Enterpreneurship are needed to be added. The students are students are not stuffed with theories without field practices Ekspektra : Jurnal Bisnis dan Manajemen, Volume 5, Nomor 2, Hal. 123 -134 ISSN 2549-3604 (Online), ISSN 2549-6972 (Print) DOI: http://dx.doi.org/10.25139/ekt.v5i2.3907