The Use of Social Media Amid Government, Mass Media, and Non Government Organisations Responsibilities Due to Haze Disaster

Nevrettia Christantyawati

Abstract


 

The haze disaster that have been devastating many regions in Indonesia from July to October 2015, was stated as national tragedy by the Government. As a consequence, there were many cases of public health deterioration.There were many efforts done to tackle this crisis due to provision of public information. In a contrary, there were also many angry public statements and dissatisfaction.

This paper will scrutinize the content of using social media, particularly twitter, as various channels and mediums employed in order to cast overwhelming information to public. This is because social media pervasively and easily gets through to wide range of public. It has a high promptness and simplicity in stating effective messaging. The observation conducted through collecting data during the haze have been occuring since July until October 2015. Furthermore, the research will pore over public communication that commited by the National Disaster and Mitigation Guard, Non Government Organization and Mass Media.

More over, the research  is part of risk and crisis communication in overcoming the mitigation of haze disaster and due to public health. The outcome will be able to contribute to figure out the tendency of risk and crisis communication patterns in Indonesia.

Finally, the conclusion leads to the relevancy of connectivity amid society, state and capitalists in public communication.

Keywords : risk and crisis communication, haze disaster, social media.


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References


Alexandra Olteanu, Sarah Vieweg, Carlos Castillo, “What to Expect When the Unexpected Happens: Social Media Communications Across Crises”, CSCW, Vancouver, BC, Canada, (2015)

Erica Goldfine, “ Best Practices: The Use of Social Media Throughout Emergency & Disaster Relief (2011).” Master's Projects.

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Kelly, William, "Social Media: An Effective Tool for Risk and Crisis Communication?" (2014). Master's Projects. Paper 344.

Kodir, Abdul and Susilo, Daniel. (2015). CSR dan PR: Sinergitas, Kritik, dan Diskursus Budaya Komunikasi Tanggung Jawab Perusahaan. Surabaya: CV. M- Brothers Indonesia.

News streaming :

AFP News, NASA: Kabut Asap Indonesia Terparah Dalam Sejarah; accessed in 27 Oktober 2015

BBC Indonesia, Kabut asap membuat pemerintah Indonesia 'terpojok' : accessed in 9 Oktober 2015

BBC Indonesia, Sanksi kebakaran hutan: Mengapa perusahaan besar 'tidak disentuh'?: accessed in 23 September 2015

BBC Indonesia ,Dampak kabut asap diperkirakan capai Rp 200 trilliun; accessed in 27 Oktober 2015

Global Watch, The Indonesia haze hazard increases in its peak since 2013, accessed in 27 Oktober 2015

Kompas Online, Kabut Asap Sudah Darurat-Presiden Minta TNI Turun Tangan, accessed in 5 September 2015

Twitter :

Twitter hashtag : #asapriau; #melawan asap; #bebasasap; #haze; #RevolusiLangitBiru; #TerimakasihIndonesia

Twitter account : @sutopo@BNPP; @Jokowi; @Greenpeace;@tvone




DOI: http://dx.doi.org/10.25139/jkm.v1i1.175

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Copyright (c) 2017 Nevrettia Christantyawati



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