Mediating Role of Green Organisational Identity in The Influence Between Green Training and Green Innovation Performance on Coffee Shop in Pontianak, West Kalimantan
DOI:
https://doi.org/10.25139/sng.v15i2.11083Keywords:
green training, green organizational identity, green innovation performance, MSMEs, Pontianak, West KalimantanAbstract
this study investigates the mediating role of green organizational identity in the relationship between green training and green innovation performance among small and medium-sized coffee shop enterprises (SMEs) in Pontianak, West Kalimantan.. Methods: as the urgency for sustainable business practices increases, SMEs face challenges in adopting green innovations due to limited resources and support. We collected data through questionnaires from 100 coffee shop SMEs using a quantitative approach, and then analyzed the data using structural equation modeling with partial least squares (PLS-SEM). Results: results indicate that green training has a significant positive influence on green organizational identity but does not directly affect green innovation performance. Green organizational identity has the potential to have a positive relationship with green innovation performance, but it is not statistically significant. Although not proven significant, the mediating effect of green organizational identity demonstrated a positive direction. Implications: these findings highlight the complexity of green innovation processes in the SME context and emphasize the importance of a holistic approach to promoting sustainable practices. Practical implications include the need for specific green training programs, strengthening green organizational identity, and increasing stakeholder support. This research contributes to understanding the dynamics of green innovation in SMEs in developing countries and suggests directions for future research.
References
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[3] Brammer, S., Hoejmose, S., & Marchant, K. (2012). Environmental management in SMEs in the UK: Practices, pressures and perceived benefits. Business Strategy and the Environment, 21(7), 423-434.
[4] Chang, C. H., & Chen, Y. S. (2013). Green organizational identity and green innovation. Management Decision, 51(5), 1056-1070.
[5] Chen, Y. S. (2008). The driver of green innovation and green image–green core competence. Journal of Business Ethics, 81(3), 531-543.
[6] Chen, Y. S. (2011). Green organizational identity: Sources and consequence. Management Decision, 49(3), 384-404.
[7] Chen, Y. S., Lai, S. B., & Wen, C. T. (2006). The influence of green innovation performance on corporate advantage in Taiwan. Journal of Business Ethics, 67(4), 331-339.
[8] Chiou, T. Y., Chan, H. K., Lettice, F., & Chung, S. H. (2011). The influence of greening the suppliers and green innovation on environmental performance and competitive advantage in Taiwan. Transportation Research Part E: Logistics and Transportation Review, 47(6), 822-836.
[9] Cuerva, M. C., Triguero-Cano, Á., & Córcoles, D. (2014). Drivers of green and non-green innovation: Empirical evidence in Low-Tech SMEs. Journal of Cleaner Production, 68, 104-113.
[10] Daily, B. F., Bishop, J. W., & Massoud, J. A. (2012). The role of training and empowerment in environmental performance: A study of the Mexican maquiladora industry. International Journal of Operations & Production Management, 32(5), 631-647.
[11] De Marchi, V. (2012). Environmental innovation and R&D cooperation: Empirical evidence from Spanish manufacturing firms. Research Policy, 41(3), 614-623.
[12] Dinas Koperasi dan UMKM Kota Pontianak. (2021). Data UMKM Kota Pontianak Tahun 2021. Pontianak: Dinas Koperasi dan UMKM Kota Pontianak.
[13] Etikan, I., Musa, S. A., & Alkassim, R. S. (2016). Comparison of convenience sampling and purposive sampling. American Journal of Theoretical and Applied Statistics, 5(1), 1-4. https://doi.org/10.11648/j.ajtas.20160501.11.
[14] Evangelista, R., & Vezzani, A. (2010). The economic impact of technological and organizational innovations. A firm-level analysis. Research Policy, 39(10), 1253-1263.
[15] Ghisetti, C., Marzucchi, A., & Montresor, S. (2015). The open eco-innovation mode. An empirical investigation of eleven European countries. Research Policy, 44(5), 1080-1093.
[16] Grand View Research. (2019). Coffee Shop Market Size, Share & Trends Analysis Report By Type (Coffee Shop Chain, Independent Coffee Shop), By Product (Coffee, Food, Other beverages), By Region, And Segment Forecasts, 2019 - 2025. https://www.grandviewresearch.com/industry-analysis/coffee-shop-market
[17] Horbach, J., Rammer, C., & Rennings, K. (2012). Determinants of eco-innovations by type of environmental impact—The role of regulatory push/pull, technology push and market pull. Ecological Economics, 78, 112-122.
[18] Huang, J. W., & Li, Y. H. (2017). Green innovation and performance: The view of organizational capability and social reciprocity. Journal of Business Ethics, 145(2), 309-324.
[19] Jabbour, C. J. C., Jabbour, A. B. L. S., Teixeira, A. A., & Freitas, W. R. S. (2015). Environmental development in Brazilian companies: The role of human resource management. Environmental Development, 14, 137-147.
[20] Jang, Y. J., Kim, W. G., & Bonn, M. A. (2015). Consumer values and green consumption behavior in the coffee shop industry. International Journal of Contemporary Hospitality Management, 27(6), 1066-1086. https://doi.org/10.1108/IJCHM-02-2014-0075
[21] Kementerian Koperasi dan UKM. (2021). Perkembangan Data Usaha Mikro, Kecil, Menengah (UMKM) dan Usaha Besar (UB) Tahun 2019-2020. Diakses dari http://kemenkopukm.go.id/uploads/laporan/1617162002_SANDINGAN_DATA_UMKM_2018-2019.pdf
[22] Kesidou, E., & Demirel, P. (2012). On the drivers of eco-innovations: Empirical evidence from the UK. Research Policy, 41(5), 862-870.
[23] Klewitz, J., & Hansen, E. G. (2014). Sustainability-oriented innovation of SMEs: A systematic review. Journal of Cleaner Production, 65, 57-75.
[24] Hair, J. F., Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2014). A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM). Sage Publications.
[25] Madrid-Guijarro, A., Garcia, D., & Van Auken, H. (2009). Barriers to innovation among Spanish manufacturing SMEs. Journal of Small Business Management, 47(4), 465-488.
[26] Marin, G., Marzucchi, A., & Zoboli, R. (2015). SMEs and barriers to Eco-innovation in the EU: Exploring different firm profiles. Journal of Evolutionary Economics, 25(3), 671-705.
[27] Nwoba, A. C., Boso, N., & Robson, M. J. (2021). Corporate sustainability strategies in institutional adversity: Antecedent, outcome, and contingency effects. Business Strategy and the Environment, 30(2), 787-807. https://doi.org/10.1002/bse.2654
[28] OECD. (2017). Enhancing the Contributions of SMEs in a Global and Digitalised Economy. Meeting of the OECD Council at Ministerial Level. Diakses dari https://www.oecd.org/industry/C-MIN-2017-8-EN.pdf
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[30] Sarkis, J., Gonzalez-Torre, P., & Adenso-Diaz, B. (2010). Stakeholder pressure and the adoption of environmental practices: The mediating effect of training. Journal of Operations Management, 28(2), 163-176.
[31] Soewarno, N., Tjahjadi, B., & Fithrianti, F. (2019). Green innovation strategy and green innovation: The roles of green organizational identity and environmental organizational legitimacy. Management Decision, 57(11), 3061-3078.
[32] Soewarno, N., Tjahjadi, B., & Fithrianti, F. (2019). Green innovation strategy and green innovation: The roles of green organizational identity and environmental organizational legitimacy. Management Decision, 57(11), 3061-3078.
[33] Soewarno, N., Tjahjadi, B., & Fithrianti, F. (2019). Green innovation strategy and green innovation: The roles of green organizational identity and environmental organizational legitimacy. Management Decision, 57(11), 3061-3078.
[34] Song, W., & Yu, H. (2018). Green innovation strategy and green innovation: The roles of green creativity and green organizational identity. Corporate Social Responsibility and Environmental Management, 25(2), 135-150.
[35] Teixeira, A. A., Jabbour, C. J. C., & Jabbour, A. B. L. S. (2012). Relationship between green management and environmental training in companies located in Brazil: A theoretical framework and case studies. International Journal of Production Economics, 140(1), 318-329.
[36] Testa, F., Russo, M. V., Cornwell, T. B., McDonald, A., & Reich, B. (2018). Social sustainability as buying local: Effects of soft policy, meso-level actors, and social influences on purchase intentions. Journal of Public Policy & Marketing, 37(1), 152-166. https://doi.org/10.1509/jppm.16.215
[37] Weng, H. H., Chen, J. S., & Chen, P. C. (2015). Effects of green innovation on environmental and corporate performance: A stakeholder perspective. Sustainability, 7(5), 4997-5026.
[38] Wooi, G. C., & Zailani, S. (2010). Green supply chain initiatives: Investigation on the barriers in the context of SMEs in Malaysia. International Business Management, 4(1), 20-27.
