the Role of Marketing Intelligence and Marketing Architecture Based Technology Assist in the Development of Business on the Msmes Maount Bromo Probolinggo in East Java

Chandra Kartika


This research aims to provide a paradigm change business players in order to develop business in the manage with the help of a smart marketing and design technology sophisticated pengolaan governance and business can be developed with good, and can increase community economic welfare levels in the vicinity of micro and small and medium enterprises Mount Bromo Probolinggo East Java, empirically the economy in and around micro and small and medium enterprises probolinggo is still not optimal and the support of the government also has not been maximum attempts to help businesses on micro and small and medium enterprises around Gunung Bromo Probolinggo. Researchers attempting to help to resolve the problems of the economy in and around Mount Bromo by trying to examine the variables related to the smartphone technology-based marketing and technology based marketing design also in order to help the micro and small and medium enterprises can solve problems usahannya that there are still many obstacles. Researchers took samples around 100 people merchants who have micro and small and medium enterprises Business around Mount Bromo and using the methods of quantitative analysis and using the appliance AMOUS SAM analysis and location already determined around Mount Bromo, from a ) is expected to found a positive result against the business development of micro and small and medium enterprises and can help the sales profit level and can improve the level of technology used by entrepreneurs and increase the level of community welfare micro and small and medium enterprises Mount Bromo Probolinggo in East Java.


Marketing Intelligence, Marketing Achitecture, Business Development

Full Text:



Adams, K., Grose, R., Leeson, D., & Hamilton, H.

(2003). Internal Control And Corporate

Governance. Frenchs Forest, New South Wales, Australia: Pearson Education.

Akgün & T. and Kerr, S. (2014) The Boundaryless

Organization: Breaking the Chains of

Organizational Structure, Jossey-Bass, San Francisco, CA.

Alejandro,, (2008) The distributional Dynamic of

income and comsumption: strategies

firm performance, Journal of Marketing,Vol.2, 235-276.

Albert, 1981; Stegall, Steinmetz dan Kline, (1976) &

Aaby, N., & Slater, S. F. (1989).

Management influences on export performance: A review of the empirical literature 1978–1988. International Marketing Review, 6(4), 7–26.

Ajzen, I. (1991). The Theory of Planned Behavior .

Organizational Behavior and Human Decision Processes 50, pp. 179-211.

Anas .B , 1997 Indonesia Indah Batik, Pustaka Harapan

Kita Jakarta

Arikunto ( 2006) , Metode Penelitian Survey, Penerbit

PT. Media Pustaka Indonesia. Jakarta.

Astamoen, H. M. (2008). Entrpreneurship dalam

Perspektif Kondisi Bangsa Indonesia. Bandung: Alfabeta.

Avlonitis and Salavou, 2007 Information system for

small and medium sized enterprises, Journal of Business Research, 60 (2007) 566-575

Azis, (1982) & Riduwan & Achjari (2004) Partial

Least Square: Another Method of Structural Equatron Modeling Analysis. Journal Ekonomi dan Bisnis Indonesia, vol.-.

Baker, W. E., and J. M. Sinkula, 1999, The

Synergistic Effect of Market Orientation and

Learning Orientation on Organizational Performance, Journal of the Academy of Marketing Science, Vol 27, 411-427

Baker, W. E., Sinkula, J.M. (2002), “Market

orientation, learning orientation and product

innovation: delving into the organization’s black box,” Journal of Market Focused Management, 5, 5-23.

Baker, W. E., Sinkula, J.M. (2005), “Market

orientation and the new product paradox,” Journal of Product and Innovation Management, 22(6), 483-502.

Baker, William E., dan James M. Sinkula, 1999. “The

Synergistic Effect of Market Oriented and Learning Organization on Organization Perfomance”. Journal of The Academy Marketing Science. p. 411-427.

Barney, Jay, “Strategic factor markets:

expectations, luck, and business strategy”, Management Science, 1986, Vol. 32, No. 10, 1231-1241.

Barney, Jay, “Firm Resources and Sustained

Competitive Advantage”, Journal Of Management, 1991, Vol. 17, No. 1, 99-120.

Barney, Jay, “Is the resource-based “view” a useful perspective

for strategic management research? Yes”, Academy of Management Review, 2001, Vol. 26, No. 1, 41-56.

Barney, 1991, Firm Resources and Sustained Competitive

Advantage, Journal of Management. 17 :101; R. Hall, 1992 ; The Strategic Analysis of Intangible Resources Strategic Management Journal .13:135-144

Barringer, B.R, and Bluedorn, A.C. (1999). The Relationship

Between Corporate Entreprenueship And Strategic Management. Strategic Management Journal 20 : 421-444

Barney, 1991; Barburu & Arnet, 2006 & Morgan, 1996;

Nonaka,1994, Noteboom, 1994) Innovation and Diffusion in Small Firms: Theory and Evidence, Small Business Economics 6, 327-347.

Baum, Joel and Korn, Helaine, “Competitive dynamics of

interfirm rivalry”, Academy Of Management Journal, 1996, Vol. 39, No. 2, 255-291.

Bernheim, B. Douglas and Whinston, Michael, “Multimarket

Contact and Collusive Behavior”, The RAND Journal of Economics, 1990, Vol. 21, No. 1, 1-26.

Bearden, 2005; Moncrieff, 1999; Moorman, 1995; Menon dan

Varadarajan, 1993; Hari, 1991; Yohanes dan Martin, 1984; Hall, Hass dan Johanson, J., & Mattsson, L. G. (1988). Internationalization in industrial systems – A network approach. In: N. Hood (Ed.), Strategies for Global Competition. London, UK: Croom Helm.

Barburu, 1995 & Morgan, 1996 Environment and strategy as

antecedents for marketing effectiveness and organizational performance, Journal of StratgeicManagement 7 , p. 237-250

Barburu & Morgan, 1996; Ireland et al., 2003; Shane &

Venkataraman, 2000) Fostering Entrepreneurship in the Large, Diversified Firm, Organisational Dynamics, 18, 20-32

Bartlett, C.A., Ghoshal, S., & Barret (2000) Release the

entrepreneurial hostages from your corporate hierarchy. Strategy Leadership 24 (2), 36–42 (July/August).

Becherer, R.C. and Maurer, J.G. (1997) & Siguaw, Simpson, dan

Baker (1998), “The moderating effect of environmental variables on the entrepreneurial and marketing orientation of entrepreneur-led firms”, Entrepreneurship Theory and Practice, Vol. 22 No. 1, pp. 47-58.

Besanko, David, Dranove, David and Shanley, Mark, Economics

of Strategy, 2000, USA, John Wiley & Sons, Inc.

Boeker, Warren, Goodstein, Jerry, Stephan, John and Murmann

Johann Peter, “Competition in Multimarket Environment: The Case of Market Exit”, Organization Science, 1997, Vol.8, No. 2, 126-142.

Berthon, P., Hulbert, J., Pitt, L. (1999), “To serve or to create?

Strategic orientations towards customers and innovation,”California Management Review, 42(1), 37-58.

Besanko, David, Dranove, David and Shanley, Mark, Economics

of Strategy, 2000, USA, John Wiley & Sons, Inc.

Baum, Joel and Korn, Helaine, “Competitive dynamics of

interfirm rivalry”, Academy of Management Journal, 1996, Vol. 39, No. 2, 255-291.

Burgelman dan Sayles, 1986) A Process Model of Internal Corporate

Venturing in the Diversified Major Firm, Administrative Science Quarterly, 28, 223-244.

Burgelman, R.A., & Hitt, M. (1991). Entrepreneurial Action,

Innovation and Appropriability. Strategic Entrepreneurship Journal, 1:349-352.

Bowman, Cliff, “’Value’ in the Resource-Based View of the

Firm: A Contribution to The Debate”, Academy of Management Review, 2001, Vol. 26, No. 4, 501-502.

Bozic, L. (2006), “The effects of market orientation on product

innovation,” Economic Trends and Economic Policy, 107, 46–65. Burgelman, R., Christensen, C., Wheelwright, S.C., Maidique, M.A., Strategic Management of Technology and Innovation. McGraw Hill Irwin, Boston, MA, 2004.

Calantone, Roger J, Benedetto, C. Anthony dan Bhoovaraghavan,

Sriraman, 1994. “Examining the Relationship between Degree of Innovation and New Product Success”, Journal of Business Research, p. 143 – 148.

Carland, J.W., Hoy, F., Boulton, W.R. and Carland, J.A.C. (1984);

Loane, Bell, and Cunningham (2009) “Differentiating entrepreneurs from small business owners: a conceptualization”, Academy of Management Review, Vol. 9 No. 2, pp. 354-9.

Castro et al, 2005; Kirca et al, 2005; Jain dan Bhutia, (2007); Why

do firms cooperate on R&D? An empirical study, Research Policy, Vol. 21, pp. 347-360

Ciputra. (2009). Ciputra Quantum Leap. Jakarta: PT Elex Media


Craven, David W, 1996. “Pemasaran Strategis”, Jilid 1, Suatu

Terjemahan, Erlangga, Jakarta.

Conner, Kathleen, “A Historical Comparison of Resource-Based

Theory and Five Schools of Thought Within Industrial Organization Economics: Do We Have a New Theory of the Firm?”, Journal of Management, 1991, vol. 17, No. 1, 121-154.

Coff, Russell, “When Competitive Advantage Doesn’t Lead to

Performance: The Resource Based View and Stakeholder Bargaining Power”, Organization Science, 1999, Vol. 10, No. 2, 119-133.

Cohen, Wesley and Levinthal, Daniel, “Absorptive Capacity:

A New Perspective On Learning And Innovation”, Administrative Science Quarterly, March 1990, Vol. 35, No. 1, 128-152.

Collis, David, “A Resource-Based Analysis of Global Competition:

The Case of the Bearings Industry”, Strategic Management Journal, 1991, Vol. 12, Special Issue, 49-68.

Chaudhary et al. (2012) Contingent labor as an enabler of

entrepreneurial growth. Human Resource Management Journal, 42(4), 357–373

Chaston (2008) & Carland, J.W., Hoy, F., Boulton, W.R. and

Carland, J.A.C. (1984), “Differentiating entrepreneurs from small business owners: a conceptualization”, Academy of Management Review, Vol. 9 No. 2, pp. 354-9.

Chen, 1996 Absorptive competitor analysis and interfirm,

Administrative Science Quarterly, Vol. 35 No.1, pp.128-52

Chen, Ming Jer, “Competitive analysis and inter-firm rivalry:

Toward a theoretical integration”, Academy of Management Review, 1996, Vol. 21, No. 1, 100-134.

Chi, Tailan, “Trading in Strategic Resources: Necessary

Conditions, Transaction Cost Problems, and Choice of Exchange Structure”, Strategic Management Journal, 1994, Vol. 15, No. 4, 271-290.

Chrisman (1999) “Measuring the performance of emerging

businesses: a validation study”, Journal of Business Venturing, Vol. 8 No. 5, pp. 391-408

Chow & Sherry E.S. (2006) Customer Service, Entrepreneurial

Orientation, and Performance: A Study in Helath Care Organizations in Hongkong, Italy, New Zealand, the United Kingdom, and the USA. Journal of Applied Management

and Entrepreneurship, Vol. 11 No. 4, 2006, pp. 33-48

Coulthard,( 2007) Organizational Commitment in Mexican Small and

Medium-Sized Firms: The Role of Work Status, Organizational Climate, and Entrepreneurial Orientation. Journal of Small Business Management, Vol 45 Nol 4, 2007, pp. 467-490.

Cooper , Robert G., 2000. “ Product Innovation and Technology

Strategy”, Journal Research Technology Management, p. 38 -41.

Covin and slevin and miller , 2005, Entreprenuerial

orientation and business performance, Entreprenuership Theory and Practice, in Press

Covin and slevin and miller , 2008, Entreprenuerial

orientation and business performance, Entreprenuership Theory and Practice, in Press, Version 2

Covin dan Slevin (1991), Ferdinand (2000) , Ajzen

(1991), Barney (1991) Competitive Aggressiveness, Environmental Context, and Small Firm Performance, Entrepreneurship: Theory and Practice, Volume 14, 35-51

Covin dan Slevin & Lumpkin, G. T. and Dess, G. G. (1996).

Clarifying the entrepreneurial orientation construct and linking it to perfomance. Academy of Management Review 12(1), pp. 135-72.

Damanpour, F., 1991. & Desarbo et al. (2005) Organizational

innovation: a meta-analysis of effects of determinant and moderators. Acad. Manage. J. 34, 55–390.

Damanpour (1991) Time and entrepreneurial risk behavior.

Entrepreneurship Theory Pract. 22, 69–88.

Drucker, P. (1985). The Discipline of Innovation. Harvard Business

School Publishing Corporation.

Fast, N. D.,&Pratt, S. E. (1981). & Frank (2010) Individual

entrepreneurship and the large orporation. In: K. H.Vesper (Ed.), Frontiers of Entrepreneurship Research (pp. 443 450).Wellesley, MA: Babson College.

Ferdinand, A. (2005 ). Structural Equation Modeling dalam

Penelitian Manajemen: Aplikasi Model-Model Rumit dalam Penelitian Untuk Tesis, Magister Semarang: Universitas Diponegoro.

Ferdinand, A. (2012 ). Structural Equation Modeling dalam

Penelitian Manajemen: Aplikasi Model-Model Rumit dalam Penelitian Untuk Tesis, Magister Semarang: Universitas Diponegoro. ( New Revisi)

Ferdinand, A.T., 2000, Manajemen Pemasaran : Sebuah

Pendekatan Stratejik,Badan Penerbit Universitas Diponegoro

Ferdinand, A.T., 2003, Suistanable Competitive Advantage :

Sebuah Eksplorasi Model Konseptual, Badan Penerbit Universitas Diponegoro

Ferdinand, A.T., 2004, Strategic Selling-In Management :

Sebuah Pendekatan

Feifei Yu (2012) Fast, N. D.,& Pratt, S. E. (1981) & Feifei Yu (2012)

Individual entrepreneurship and the large corporation. In: K. H.Vesper (Ed.), Frontiers of Entrepreneurship Research (pp. 443–450).Wellesley, MA: Babson College.

Fielden dan Davidson (2005) Davidsson, P. (2004). Researching

Entrepreneurship. New York:Springer Science.

Floyd, S. W., & Woolridge, B. (1999) & Frishamar dan Horte (2007)

Knowledge creation and social networks in corporate entrepreneurship: The renewal of organizational capability. Entrepreneurship Theoryand Practice, 23(3), 123–143.

Floyd, S.W., 1990 & Weber dan Pliskin 1996 & Harper & Utley

The strategy process, middle management involvement, and organizational performance. Strategic Manage. J. 11, 231–241.

Frishammar dan Horte 2007; Becherer dan Maurer,( 1997) The

Entreprenuerin The Market Orientation at University of Twente Student, Journal of Business Research, ISRN:LTEX-72, p. 252.56 ref.

Galbreath, Jeremy. 2005. Which resources matter the most to firm

succes? An exploratory study of resource-based theory. Technovation 25 (2005) 979-987

Galbraith dan Kzanjian, dalam Eric, 2005 A critical look at the

technological innovation typology and innovativeness terminology: a literature review, The Journal of Product Innovation Management, Vol. 19, pp. 110-132.

Gitman, L. (1998). Corporations; Business Enterprises; Finance.

Addison Wesly. Gitman and Jauch and Glueck (1999), Business Policy and Strategic Mangement, Book Company, New York, 1988.

Gozalli, 2011, Metodologi Penelitian, Cetakan ke empat , Jakarta ,

Ghalia Indonesia Guth dan Ginsberg (1991), Covin dan Slevin (1991) Covin J.G., And Slevin, D.P., 1991, A Conceptual Model of Entrepreneurship as Firm Behavior, Entrepreneurship Theory and Practice, 16, 7-25

Hadi (1989) & Sunyoto (2008) Metodologi Reseacrh Jilid I & II

, Penerbit Andi Offset Yogjakarta.

Hanan, M., 1976 & Hashim et al., (2001) Venturing corporations —

think small to stay strong. Harv. Bus. Rev. 54, 139–148.

Hansen, E. L., & Witkowski, T. H. (1995) & Hasim (2011)

Entrepreneur involvement in international marketing: The effects of overseas social networks and selfimposed barriers to action. In: G. E. Hill et al. (Eds), Research at the Marketing/Entrepreneurship Interface (pp. 363–367). Chicago, IL: University of Illinois at Chicago.

Http : dispkompumkm,

Halfert and Zeller, Stanko, and Cleverley (1997) The

relationship betwen credit Characteristic and microenterprise performance, Journal of Management

Development,Vol.18, No.2 Emerald, 9 Januari 1997.

Hair , Joseph F. JR., Rolph E. Anderson, Ronald L. Tatham,

William C. Black, 1995. “Multivariate Data Analysis With Readings”, 4th Edition, Prentice Hall, New Jersey.

Hasan (2002 ) Metode Riset untuk Bisnis dan Ekonomi, Penerbit

Cahaya Murni Jakarta

Heinonem and Poikkijoki,(2006) Corporate entrepreneurship.

Strategic Manage. J. 11, 5–15 (special issue)

Helm Jones, C., Hesterly,W. S., & Borgatti, S. P. & Mj. Sheepers &

J.Hough & JZ.Bloom , (2008) A general theory of network governance: Exchange conditions and social mechanism and corporate entreprenuership capability and firm performance. Academyof Management Review, 22(4), 911–945.

Hughes dan Morgan (2007) Hughes, P., Morgan, R.E. and

Kouropalatis, Y.“Market knowledge diffusion and business performance”. European Journal of Marketing, Vol. 42, issue 11/12, pp. 1372-95.

Hodgetts, (2007), Blended Leaning in Entreprenuership Education

in The Asia Pasific, Public administration Wiley online libary version of record 3 April 2007.

Hofstede G, Neujen B., Ohayv D.D, & Sanders G. (1990). Measuring

Organizational Cultures. A Qualitative and Quantitative study across twenty cases.Administrative Science Quarterly, 35, 286-316.

Hornsby J.S, Kuratko D.E, & Zahra S.A. (2002). Middle manager's

Perception of the Internal Environment for Corporate Entrepreneurship: Assesing a measurement scale. Journal of Business Venturing, 17(3), 253-273.

Hitt M.A, & Keats De Marie. (2011). Academy of Management

Executive: The Thingking Manager New . NY: Academic of Management.

Isa, 2007 “ Peran ekonomi dalam meningkatkan perkembangan usaha

mikro kecil dan menengah “ Pres-Conference Tingkat Nasional di Jakarta

Ireland, R. D., Hitt, M. A., Camp, S. M., & Sexton, D. L. (2001, vol

No. 1). Integrating entrepreneurship and strategic management actions to create firm wealth. Academy of Management Executive, pp. 49 - 63.

Ireland, R.D., & Hitt, M. (1999). Achieving and Maintaining

Strategic Competitiveness in the 21st Century: The Rote Strategic Leadership. In Academy of Management Executive (pp. 13 (1), 43-57).

Ireland, R.D., Hitt, & Hoskisson. (1995). Strategic Management

Competiveness and Globalization Concepts. St. Paul MN: West Publishing Company.

Ireland, R.D., Covin, J.G., Kuratko, D.F. (2009). Conceptualizing

Corporate Entrepreneurship Strategy, Entrepreneurship Theory and Practice.

Indriantoro dan Supomo, (1999) Metode Riset untuk Bisnis dan

Ekonomi, Penerbit Erlangga Jakarta

Indrianto., (1999:29) , Metodologi Penelitian Bisnis Untuk

Kalangan Akademisi, USU international Repository, Universitas Sumatra Utara. Edisi satu.

Indrianto dan Supomo, (1999:P.115) MetodologiPenelitian,

Edisi Pertama, Penerbit BPFE Yogyakarta

Jauch dan Glueck (1999) Manajemen Strategis dan Kebijakan

Perusahaan. Jiménez & Sanz Valle, (2011) & Jiménez-Jiménez, D. and Cegarra-Navarro, J.G. (2007) The performance effect of organizational learning and market orientation. Industrial Marketing Management 36, 694–708

Kanter, 1985; Hisrich and Peters, 1986; Brazeal, 1993

Organizational Change and Sociology Perpective , Journal of Business & Economic, Vol.4 Page. 436.

Kara,(2005), The effect of a market orientation on Business

Performance : A Study of Small Sized Service Retailers Using MARKOR Scale, Journal Business of Reseach Academic, nomer ISSN: 7026-597-603 Vo. 29, Issue.10,pg.101-122.

Kuratko,(2008) Corporate Entreprenuership Capability &

Innovation, Strategy Entreprenurship : Exploring Different Perpectives of an Emerging Concept, Journal of Strategic Managemnet,Version of Record 29 Des 2008, Vo.18, pg. 201-208.

Kanter, 1985 dan Vesper, 1984 Corporate entreprenuership

capability and middle manage : a model for corporate entreprenurial behavior, Journal of Business Venturing, Vol.25, pg, 13-17,

Karim (2007) Corporate entreprenuership and entreprenuerial

orientation in corporate performance, Journal of Management Studies, 46 (2) 308-335

Kuvalainen (2003) Supporting innovation and venture development

in established companies. J. Bus. Venturing1, 47–60.

Kaplan, & Robert S. (1996). Balanced Scorecard. Harvard

Business School Press.

Kaplan, R. (1992, January - February). The Balance Scorecard –

Measure that Drive Performance. Harvard Business Review, pp. 71-79.

Kaplan, R. S., & Norton, D. P. (1992, January - Pebruary). The

Balanced Scorecard Measure that drive performance. Harvard Business Review, pp. 71-79.

Karim. (2007). Analisis Pengaruh Kewirausahaan Korporasi

terhadap Kinerja Perusahaan pada Pabrik Pengolahan CRUM RUBBER di Palembang. Manajemen & Bisnis Sriwijaya, vol.5, no.9.

Knight, G.A. (1997), “Cross-cultural reliability and validity of a

scale to measure firm entrepreneurial orientation and firm performance ”, Journal of Business Venturing, Vol. 12 No. 3, pp. 213-25.

Kellinger, 1993 Metode Riset for Bisnis and Ekonomi, Penerbit

Pustaka Leba Yogjakarta.

Kuncoro, Mudrajat 2003, Metode Riset for Bisnis and

Ekonomi, Erlangga, Jakarta

Mac. Millian et al., 1986; Sathe, 1985, 1989; Sykes, 1986; Sykes

dan memblokir, 1989; Burgelman, 1983a,b, 1984; Quinn, 1985; Kanter, 1985; Ellis dan Taylor, 1988; Walker O.C. Jr., And Ruekert, R.W., 1987) Marketing’s Role in the Implementation of Business Strategies: A Critical Review and Conceptual Framework, Journal of Marketing 45, 15-33.

Miller, 1983; Lumpkin dan Dess, 2001; Wiklund, 1999; Wiklund &

Gembala, 2005; Zahra & Covin, 1995; Zahra & Garvis, 2000) Predictors and Financial Outcomes of Corporate Entrepreneurship: An Exploratory Study. Journal of Business Venturing , (July) : 259-285.

Miller (1983). The Correlates of Entrepreneurship in Three Types

of Firms. Management Science, Vol.29 No. 7, pp. 770-91.

Miller (1983), Stevenson dan Jarrilo (1990), Covin dan Slevin

(1991), dan Hussey (1997) The Innovative Challenge. New York, Wiley,Min & Chung, (2010), Entrepreneurship Correlates, in Three Types of Firms, Management Science, 29, 770-794

Minztberg, 1979 The Structuring of Organizations: A

Synthesis of the research, Journal of Business, ISBN: 9780138552701

Morris, Kuratko, Covin (2008), Kuratko, D.F., Montagno, R.V.,

Hornsby, J.S., 1990, Developing, an Entrepreneurial Assessment Instrument for an Effective Corporate Entrepreneurial Environment, Strategic Management Journal,11, 49-58.

Morris, M. H., Kuratko, D. F., & Covin, J. G. (2008). Corporate

Entrepreneurship & Innovation. USA: Thomson South-Western.

Morris, M. H. (2003). Entrepreneurship as a Significant Factor in

Societal Quality of Life. Journal of Business Research, 13, 1:21-36.

Morris, M. H. (2008). Corporate Entrepreneurship & Innovation.

Second Edition, Thompson South Western.

Morris, M. H., Kuratko, D. F., & Covin, J. G. (2008). Corporate

Entrepreneurship & Innovation. USA: Thomson South-Western.

Morris, M. H., Sexton, D. & Lewis, P. (1993). (n.d.).

Entrepreneurship, Growth and Quality of Life ; Implications For Public Policy. Journal of Private Enterprise, 9, 1 (summer), 24 - 58.

Morris, Kuratko dan Covin (2008) Estimating Effect Size from

prettest conrol group designs organization research and corporate entrepreneurship capability, Journal Academic Research Institutute, Vol.3. pg. 11-17.

Nadler, D.A. and Tushman, M.L. (1997) & Newbert (2008),

Competing by Design: The Power of Organizational Architecture, Oxford University Press, New York, NY.

Naldi et al. (2007) A Strategic Fit Perfective on Family firm


Nazir, (2005) Metode Penelitian, Penerbit Erlangga-Jakarta

issue 3, pp. 1-33.

Navarro, A., Losada, F., Ruzo, E. and Diez, J.A., 2010b,

“Implications of perceived competitive advantages, adaptation of marketing tactics and export commitment on export performance”. Journal of World Business, Vol. 45, issue 1, pp. 49-58

Nunnally, J.C., 1978, Psychometric Theory. McGraw-

Hill. New York, NY. Noe et al., 2006; Ainuddin et al., 2007; dan Nasution et al., 2011, The Customer Experince Frame Work as Baseline for Strategy and Implementation in Service Marketing, Journal Science Marketing, Vol. 2 no.1 , 345-367.

O’Regan et al. (2008) Managing innovation: controlled chaos.

Harv. Bus. Rev. 63, 73–84 (May/June).

Peruci dan Hamby & Tampubolon, (2004:184) “ Perilaku

Organisasi “ Penertbit Ghalia Indonesia Jakarta.

Pinchot, 1985; Covin dan Slevin, 1991; Lumpkin dan Dess, 1996;

Wiklund, 1999; Antoncic dan Hisrich,R.D, 2001), Entrepreneurship: Starting, Developing, and Managing a New Enterprise, 4th ed., Irwin, Chicago, IL.

Porter, Michael E. (1985), Competitive Advantage. New York:

The Free Press. Porter ichael, Competitive Strategy: Techniques for Analyzing Industries and Competitors, 1980, New York, The Free Press.

Quinn, 1985; Hisrich dan Peters, 1986; MacMillian et al., 1986;

Sykes dan memblokir, 1989; Sathe, 1989; Stevenson dan Jarillo, 1990; Damanpour, 1991; Kuratko et al., 1993; Pearce et al., 1997) Developing, an Entrepreneurial Assessment Instrument for an Effective Corporate Entrepreneurial Environment, Strategic Management Journal, 11, 49-58.

Ridwan & Kuncoro, 2008, Cara menggunakan dan menganalisis

Analisis Jalur, Penerbit Alfabeta-Bandung

Robert W. Duncan (2007, 142) Analisis Factor yang

mempengaruhi kinerja pemasaran dalam dimensi lingkungan internal dan ekternal. Jurnal of Management,ISSN. 2878-3548, Vol.1, hal. 142-146.

Robbins, S.P. (2003). Organizational Behavior, Eleventh Edition.

Singapore: Prentice Hall. Rusa (1992) & Rose, C., & Thomsen, S. (2004) The impact of corporate reputation on Performance: Some Danish evidence. European Management Journal 22(2), pp. 201-210

Russell, R.D. and Russell, C.J. (1992) & Ranchod (2004), “An

examination of effects of organizational norms, organizational structure, and environmental uncertainty on entrepreneurial strategy”, Journal of Management, Vol. 18 No. 4, pp. 639-56.

Russell, R.D. (1999), “Developing a process model of

intrapreneurial systems: a cognitive mapping approach”, Entrepreneurship Theory and Practice, Vol. 23 No. 3, pp. 65-84.

Sangen,2005 Pengaruh orientasi pasar , inovasi dan orientasi

pembelajaran terhadap kinerja perusahaan unit mikro, kecil dan menengah, Jurnal Management , Vol. 28, hal. 176-179.

Sakaran,U.(2005) Research methods for business: A skill building

approach (4th.ed) New York : Jhon wiley & Sons,Inc.

Selnes et al, 1996; Pelham, 1997; Harris, 2001; Deshpanhe et al,

Market Orientation and Other Potential Influences on Performance in Small and Medium-Sized Manufacturing Firms, Journal of Small Business Management, S.48-67.

Singarimbun, M. (1995). Metode Penelitian Survey, Cetakan

Kedua. Jakarta: LP3ES. Siswadi & Robbins & Sembiring (2012) Pengaruh Motivasi kerja dan kepemimpinan dan Budaya organisasi, Jurnal ISSN. 1283-8584, Vol.1, hal. 122-126.

Sittimalakorn dan Hart, 2004 Market OrientationVersus Quality

Orientation : Sucess of Superior Business Performance, Journal Of Strategic Management , ISSN. 12243-253, Desember 2014

Sugiyono (2003) Metodologi Penelitian Ekonomi , Penerbit Cahaya

Pustaka Yogjakarta Sugiono, (2009) Metode Riset untuk Bisnis dan Ekonomi, Penerbit Cahaya Pustaka Yogjakarta.

Susanto, A. (1997). Budaya Perusahaan. Seri Manajemen dan

Persaingan.Scanlan, 1981; Souder,1981; Kanter, 1985; Sathe, 1985; Menggoreng, 1987; Blok dan Ornati, 1987; Sykes, 1992; Barringer dan Milkovich, 1998) The Role of Entrepreneurial Orientation on Firm Performance and the Potential Influence

of relational Dynamism. Journal of global Business and Technology, Vol. 3 No. 1, 2007, pp. 29-39.

Schein (2004), Organization Culture and driver of competitive

advantange. Journal Academic research Institutute, Vol.2, 37.p. 230-240

Schepper J Hough & J.Z. Bloom, (1998) Encouraging

entrepreneurship in large corporations. Res. Manage. 24 (3), 18–22 (May)

Schumpeter, J. A. (1936). The Theory of Economic Development.

Cambridge University Press, Cambridge, U.K.

Schumpeter, J. A. (1942). Capitalism, socialism, and democracy.

New York: Harper & Row. Schumpeter, J. A. (1950). Capitalism, Socialism, and Democracy (3rd edn). Harper & Row, New York.

Schumpeter, J. A. (1911). Theorie der wirtschaftlichen

Entwicklung. Munich and Leipzigh: Dunker and Hamblat.

Schollhammer, H. (1982) & Smart dan Conant (1994), “Internal

corporate entrepreneurship”, in Kent, C.A., Sexton, D.L. and Vesper, K.H. (Eds), Encyclopedia of Entrepreneurship, Prentice-Hall, Englewood Cliffs, NJ, pp. 209-29.

Sveiby, K.E. (1997) & Sharma dan Chrisman (1999), The New

Organizational Wealth: Managing and Measuring Knowledge-

based Assets, Berrett-Koehler Publishers, San Francisco, CA.

Suci, 2008; Tan dan Tan, 2005, Technological innovation,

entrepreneurship, and strategy. Sloan Manage. Rev. 20 (3), 19–30.

Souder, 1981; Sathe, 1985; Hisrich dan Peters, 1986; Sykes, 1986;

Sykes dan blokir, 1989; Burgelman dan Sayles, 1986; Schuler, 1986; Burung, 1988; Guth dan Ginsberg, 1990; Covin dan Slevin, 1991; Zahra, 1991, 1993; Brazeal, 1993; Hornsby et al., 1993) Strategic Consensus and Performance: The Role of

Strategy Type and Market-Related Dynamism, StrategicManagement Journal, 20, s.356-357

Timmons, J.A (2000). New Venture Creation. Homewood, IL:

Irwin Publishing.

Teece et al., (1997) & Tsai, W. and Ghoshal, S. (1998), “Social

capital and value creation: the role of intrafirm networks”, Academy of Management Journal, Vol. 41 No. 4, pp. 464-76.

Taylor dan Frecknall Hughes, 2006; Covin, Hijau dan Slevin, 2006,

Tse dan Anak, 2004; Deshpande dan Farley, 1998; AppiahAdu, 1998; Avlonitis dan Gounaris, 1997; Pelham dan Wilson, 1996; Greenley, 1995; Slater dan Narver 1994, Jaworski dan Kohli, 1993; Fiorito dan LaForge, 1986; Cooper, 1979) Business Research Methods, fifth ed. Richard D. Irwin, Homewood, IL.

Umar, 1999, Metode Riset untuk Bisnis dan Ekonomi, Penerbit

Cahaya Murni Yogjakarta.

Udan Bintaro & Uzzi, B.(2002) Social structure and competition in

interfirm networks: The paradox of embeddedness. Administrative Science Quarterly, 42, 35–67.

Von Hippel, E., (1977 ) & Ginn dan Young (1992), Sriram (1996),

dan Veliyath et al. (1994) Successful and failing internal corporate ventures: an empirical analysis. Ind. Mark. Manage. 6, 163–174.

Weber & Pliskin1996 & Thurik, R. 1999), “Linking

entrepreneurship and economic growth”, Small Business Economics, Vol. 13 No. 1, pp. 27-55.

Whelen dan Hunger (2012) Strategic Management and Bussiness

Policy and Achieving Sustainability, Management Book W.432012-658-4012-dc22. Pg145.

Weber and Pliskin 1996 Antecedents to Employee Re

Commitment after Acquisition; Corporate cultural fit and perfomance in mergers and acquisition. Journal Of Strategic Management, Vol. 25, pg, 23-28, Pres.

Wiechmann, D., Ryan, A. M., & Hemingway, M. (2003) &

Wiklund dan Shepherd (2005). Designing and implementing global staffing systems: Part I – Leaders in global staffing. Human Resource Management, 42(1), 71–83.

Wiklund, 1999; Wiklund & Shepherd, 2003; Lumpkin et al., 2005;

Li et al., 2008; Madhousi et al., 2011; Home, 2010; dan Nasution et al., 2010, Entrepreneurial Orientation and Business Performance an Assessment of past reseach and suggestions for the future, Jounal Entheprenuership Theory and Practice, in

press; Journal Marketing, Vol. 1 No. 2 Page 234-245.

Wolcott, R., & Lippitz, M. (2007). The Four Models of Corporate

Entrepreneurship. vol.49 no.1.

Zahra (2000) and Fitzgerald E M, ( 2002), Antoncic (2004),

Corporate entrepreneurial contigencies and organizational wealth creation, Journal of Management

Development,Vol.23, No.6 Emerald.

Zulfadil, 2014, Kapability seorang entrepreneur (wirausaha) ,

Jurnal Usahawan No.10 Tahun XXXVI

Zahra, 1991 dan Covin, 1995 The effect Organizational Culture on

Corporate Entreprenuership and Corporate entreprenuership capability for firm performance, Journal of Business Venturing, 1995,Number : 43-58,19951781,1995.

Zahra, A.S., & Garvis, D. (1998). International Corporate

Entrepreneurship and Firm Performance: The Moderating Effect of International Environment Hostility.

Academy of Management Best Paper's Proceedings, (pp. 1-24).

Zeller, T., Stanko, B., & Cleverly, W. (1997). A New Perspective

on Hospital Financial ratio Analysis. Journal of Healthcare Financial Management.

Zigmund, 2003 Environment, Corporate Entrepreneurship and

Financial Performance, A Taxonomic Approach, Journal of Business Venturing, 7 : 17

Zuboff (1989) & Zeller, T., Stanko, B., & Cleverly, W. (1997). A

New Perspective on Hospital Financial ratio Analysis. Journal of Healthcare Financial Management.

Zhang, Yang dan MA, 2008; Barringer, 2005; Nicholls-Nixon,

; Tan dan Smyrnios, 2005; Leburić dan Krneta, 2004, [175]Mullins, 1996 & Misra, K. M., Singh, J. S., Cardon,

M. S., & Dewettenick, K. (2003). Performance, creativity and empowerment dynamics for front line employees in service organizations. American Marketing Association Meetings Proceedings.



  • There are currently no refbacks.

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.



Program Studi Magister Management

Economic and Business Faculty
Universitas DR Soetomo Surabaya
Semolowaru No. 84
SURABAYA, Jawa Timur
Phone. (031) 5926116/Fax (031) 59338935
E-mail: [email protected]

Situs Jurnal :

Creative Commons License
SINERGI is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

	web stats View My Stats