Communication Analysis of the Rembang Regency General Elections Commission Regarding the 2024 General Election Re-voting
DOI:
https://doi.org/10.25139/jkp.v9i1.11647Keywords:
Communication; KPU Rembang; Re-voting (PSU); Media RichnessAbstract
This study aims to analyse the public communication strategies implemented by the Rembang Regency General Elections Commission (KPU) during the implementation of the 2024 General Election Re-voting (PSU). As a corrective mechanism, PSU requires effective communication to maintain public trust and institutional legitimacy. This research employs a descriptive-interpretative qualitative approach, with the leadership of KPU Rembang, including the Chairperson and members as research subjects. Data were collected through in-depth interviews, participant observation, and official document studies, followed by a thematic analysis. The results indicate that KPU Rembang implemented a multi-channel, adaptive, educational, and transparent communication approach. The communication strategy was tailored to audience characteristics, utilising face-to-face interactions, print media, and digital platforms. Human resource preparation through training and polling station (TPS) simulations ensured that messages were delivered consistently and accurately. This approach reflects the principles of media richness, audience-centred communication, crisis communication, and institutional legitimacy, enabling the public to clearly understand the objectives and procedures of the re-voting process. The study also found that strong internal coordination and consistent socialisation materials enhanced communication effectiveness, despite challenges in reaching populations with low political literacy. These findings confirm that KPU’s public communication plays a crucial role in building community understanding, safeguarding public trust, and maintaining the integrity of the re-voting process.
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Birch, S. (2011). Electoral malpractice. Oxford University Press.
Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative Research in Psychology, 3(2), 77–101.
Coombs, W. T. (2007). Ongoing crisis communication: Planning, managing, and responding. Sage.
Cornelissen, J. P. (2023). Corporate communication: A guide to theory and practice.
Creswell, J. W., & Poth, C. N. (2016). Qualitative inquiry and research design: Choosing among five approaches. Sage publications.
Daft, R. L., & Lengel, R. H. (1986). Organizational information requirements, media richness and structural design. Management Science, 32(5), 554–571.
Denis, M. (2011). Teori komunikasi massa. Buku Satu. Edisi Enam. Penerbit Salemba Humanika.(Ind).
Dennis, A. R., & Valacich, J. S. (1999). Rethinking media richness: Towards a theory of media synchronicity. Proceedings of the 32nd Annual Hawaii International Conference on Systems Sciences. 1999. HICSS-32. Abstracts and CD-ROM of Full Papers, 10-pp.
Dewi, L. Y., Sinaga, H. L. N., Pratiwi, N. A., & Widiyasono, N. (2022). Analisis Peran Komisi Pemilihan Umum (KPU) dalam Partisipasi Politik Masyarakat di Pilkada serta Meminimalisir Golput. Jurnal Ilmu Politik Dan Pemerintahan. https://doi.org/10.37058/jipp.v8i1.4082
Dinansyah, F., Susilo, D., & Berto, A. R. (2024). Live streaming commerce as communication media at Social Bread. Bricolage : Jurnal Magister Ilmu Komunikasi, 10(1), 093. https://doi.org/10.30813/bricolage.v10i1.4999
Fuadi, A. (2020). Social media power for protest in Indonesia: The Yogyakarta’s #gejayanmemanggil case study. Jurnal Studi Komunikasi, 4(3), 541. https://doi.org/10.25139/jsk.v4i3.2438
Grunig, J., & Hunt, T. (1984). Managing public relations, holt. New York: Rinehart and Winston. Grunig, JE (2005). Halkla Ilişkiler ve Iletişim Yönetiminde Mükemmellik.
Hidayat, E., & Susilo, D. (2021). Refusing to Die: Programmatic Goods in the Fight against COVID-19 in Sampang Regency. Jurnal Politik, 7(1), 47–74.
Hidayat, E., Susilo, D., & Anggoro, T. (2023). Strategi Komunikasi Tentara dalam Upaya Membantu Pengamanan Pilkades Serentak di Kabupaten Ciamis. Jurnal Komunikasi Profesional, 7(1), 121–133. https://doi.org/10.25139/jkp.v7i1.6056
KONSTITUSI, M., & INDONESIA, R. (n.d.). PENGANTAR ILMU HUKUM TATA NEGARA JILID I.
Men, L. R., & Stacks, D. W. (2013). The impact of leadership style and employee empowerment on perceived organizational reputation. Journal of Communication Management, 17(2), 171–192.
Moleong, L. J. (2021). Metodologi penelitian kualitatif. PT Remaja Rosdakarya.
Norris, P. (2014). Why electoral integrity matters. Cambridge University Press.
Norris, P., Frank, R. W., & i Coma, F. M. (2014). Measuring electoral integrity around the world: A new dataset. PS: Political Science & Politics, 47(4), 789–798.
Patton, M. Q. (2014). Qualitative research & evaluation methods: Integrating theory and practice. Sage publications.
Perloff, R. M. (2021). The dynamics of political communication: Media and politics in a digital age. Routledge.
Rohid, N. (2021). Manajemen komunikasi Bawaslu Kabupaten Tuban dalam pengawasan Pilkada serentak 2020 di era pandemi COVID-19. MEDIALOG: Jurnal Ilmu Komunikasi, 4(1), 234–241.
Rohid, N., Wardhana, E. W., & Warits, A. (2022). Perencanaan Komunikasi Politik Penyelenggara Pemilu Dalam Menghadapi Pemilu Serentak 2024 Di Kabupaten Tuban. Al-Tsiqoh: Jurnal Ekonomi Dan Dakwah Islam, 7(1), 31–38.
Rubin, H. J., & Rubin, I. S. (2011). Qualitative interviewing: The art of hearing data. sage.
Safitri, L. U. E. (2021). Conflict management of Lake Toba halal tourism planning in the perspective of organisational communication. Jurnal Studi Komunikasi, 5(2), 349–364. https://doi.org/10.25139/jsk.v5i2.3573
Scott, W. R. (2013). Institutions and organizations: Ideas, interests, and identities. Sage publications.
Silverman, D. (2002). Interpreting qualitative data. ORGANIZATION STUDIES-BERLIN-EUROPEAN GROUP FOR ORGANIZATIONAL STUDIES-, 23(1), 161.
Sony, E. (2024). Mechanism Mekanisme dan Tahapan Penanganan Perkara Perselisihan Hasil Pemilu Presiden dan Wakil Presiden Tahun 2024. Bacarita Law Journal. https://doi.org/10.30598/bacarita.v5i1.13398
Suchman, M. C. (1995). Managing legitimacy: Strategic and institutional approaches. Academy of Management Review, 20(3), 571–610.
Susi Nurdinaningsih, Susilo, D., & Murwani, E. (2024). Social Network Analysis: Political Elite Actors #DemokratLawanBegal on Twitter. Jurnal Komunikasi Profesional, 8(1), 019–037. https://doi.org/10.25139/jkp.v8i1.7063
Tahir, D. K. (2017). Strategi Komunikasi KPU dalam Meningkatkan Partisipasi Politik Masyarakat pada Pemilu Bupati Konawe Selatan 2015. Jurnal Ilmu Komunikasi UHO: Jurnal Penelitian Kajian Ilmu Komunikasi Dan Informasi, 2(4).
Umum, K. P. (2023). Tahapan dan Jadwal Penyelenggaraan Pemilu Tahun 2024. Diakses Dari: Https://Infopemilu. Kpu. Go. Id/Pemilu/p Wp Pada, 30.
Welch, M., & Jackson, P. R. (2007). Rethinking internal communication: a stakeholder approach. Corporate Communications: An International Journal, 12(2), 177–198.
Yin, R. K. (2017). Case study research and applications: Design and methods. (No Title).
Yin, R. K. (2018). Case study research and applications (Vol. 6). Sage Thousand Oaks, CA.
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Published
2025-12-30
How to Cite
Ludina, D. A. ., & Rohid, N. . (2025). Communication Analysis of the Rembang Regency General Elections Commission Regarding the 2024 General Election Re-voting . Jurnal Komunikasi Profesional, 9(1), 012–023. https://doi.org/10.25139/jkp.v9i1.11647
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