Public Perception of Food Poisoning Reports within the Free Nutritious Meal (MBG) Program
DOI:
https://doi.org/10.25139/jkp.v9i2.11749Keywords:
public perception; media coverage; public trust; Free Nutritious Meal programAbstract
This study aims to analyze public perception regarding media coverage of food poisoning cases within the "Free Nutritious Meal" program and its impact on risk perception, trust levels, and public acceptance. Food poisoning issues widely reported across mass media and social media platforms have the potential to shape public views on food safety and the quality of program management.
Adopting a quantitative approach with an explanative survey method, data were collected through questionnaires distributed to respondents exposed to related news coverage. Data analysis utilized descriptive statistics and linear regression to examine the relationships between news exposure, risk perception, public trust, and program acceptance. The results indicate that the intensity of news exposure significantly influences the formation of risk perception. Frequent access to information regarding poisoning cases leads to higher levels of concern regarding food safety. Increased risk perception is correlated with a decline in public trust, particularly when media reports emphasize negligence. However, individuals with high pre-existing trust in the government tend to remain supportive of the program, viewing the nutritional benefits as outweighing the reported risks. The findings also reveal that emotional factors and health issues involving children amplify risk perceptions. The media plays a vital role in constructing social reality and influencing the program's image. This study concludes that negative reporting affects not only safety perceptions but also policy legitimacy. Consequently, transparent, responsive, and evidence-based risk communication strategies are essential to maintain public trust and ensure the sustainability of the Free Nutritious Meal program.
References
Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211.
Ananda, M. F. S., Nugraha, A. R., & Sumartias, S. (2019). Analisis framing pemberitaan korupsi massal di media online detik.com. Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies), 3(2), 253. https://doi.org/10.25139/jsk.v3i2.1464
Coombs, W. T. (2007). Protecting organization reputations during a crisis: The development and application of situational crisis communication theory. Corporate Reputation Review, 10(3), 163–176.
Covello, V. T. (2003). Best practices in public health risk and crisis communication. Journal of Health Communication, 8(S1), 5–8.
Creswell, J. W., & Creswell, J. D. (2017). Research design: Qualitative, quantitative, and mixed methods approaches. Sage publications.
Denis, M. (2011). Teori komunikasi massa. Buku Satu. Edisi Enam. Penerbit Salemba Humanika.(Ind).
Entman, R. M. (1993). Framing: Toward clarification of a fractured paradigm. Journal of Communication, 43 (4).-Р. 51-58. Doi.
Fishbein, M., & Ajzen, I. (1977). Belief, attitude, intention, and behavior: An introduction to theory and research.
Frewer, L. J., Howard, C., Hedderley, D., & Shepherd, R. (1998). Methodological approaches to assessing risk perceptions associated with food‐related hazards. Risk Analysis, 18(1), 95–102.
Grunig, J. E. (1993). Image and substance: From symbolic to behavioral relationships. Public Relations Review, 19(2), 121–139.
Hallahan, K. (1999). Seven models of framing: Implications for public relations. Journal of Public Relations Research, 11(3), 205–242.
Kasperson, R. E., Renn, O., Slovic, P., Brown, H. S., Emel, J., Goble, R., Kasperson, J. X., & Ratick, S. (1988). The social amplification of risk: A conceptual framework. Risk Analysis, 8(2), 177–187.
Listiorini, D., Asteria, D., & Sarwono, B. (2019). Moral panics on lgbt issues: evidence from indonesian tv programme. Jurnal Studi Komunikasi, 3(3), 355. https://doi.org/10.25139/jsk.v3i3.1882
Luhmann, N., & Cross, K. (2000). The reality of the mass media. Stanford university press Stanford, CA.
McCombs, M. E., & Shaw, D. L. (1972). The agenda-setting function of mass media. Public Opinion Quarterly, 36(2), 176–187.
Miles, M. B., Huberman, A. M., & Saldaña, J. (2014). Qualitative data analysis: A methods sourcebook. 3rd. Thousand Oaks, CA: Sage.
Moleong, L. J. (2021). Metodologi penelitian kualitatif. PT Remaja Rosdakarya.
Muniruddin, Hajji, Z., & Lauli, R. A. (2024). Participatory communication strategies for poverty alleviation in remote indigenous communities. Jurnal Studi Komunikasi, 8(1), 021–031. https://doi.org/10.25139/jsk.v8i1.8053
Prabowo, T. L., & Irwansyah, I. (2018). Media Komunikasi Digital PolisiKu: Pelayanan Publik Polri kepada Masyarakat. Jurnal Studi Komunikasi, 2(3). https://doi.org/10.25139/jsk.v2i3.1174
Renn, O. (2017). Risk governance: coping with uncertainty in a complex world. Routledge.
Rohid, N., Sugihartati, R., Suyanto, B., Susilo, D., & Zikri, A. (2025). Digital Activism in Contemporary Islamic Politics: A Critical Analysis of Social Media’s Impact on Islamic Movements. MILRev: Metro Islamic Law Review, 4(1), 208–232.
Russell, H. (2000). Trust and Trustworthiness, Russell Sage Foundation Series on Trust. New York: Russell Sage Foundation.
Sampurna, A., Indra, F., & Fandhy, A. (2024). Media baru: tren berita provokatif ditinjau dari etika komunikasi. Jurnal Studi Komunikasi , 8(1), 207–216. https://doi.org/10.25139/jsk.v8i1.7610
Sandman, P. M. (1993). Responding to community outrage: Strategies for effective risk communication. AiHA.
Siegrist, M. (2000). The influence of trust and perceptions of risks and benefits on the acceptance of gene technology. Risk Analysis, 20(2), 195–204.
Slovic, P. (2016). Perception of risk. In The perception of risk (pp. 220–231). Routledge.
Sugiyono. (2016). Metode penelitian kunatitatif kualitatif dan R&D. In Alfabeta. Alfabeta.
Susi Nurdinaningsih, Susilo, D., & Murwani, E. (2024). Social Network Analysis: Political Elite Actors #DemokratLawanBegal on Twitter. Jurnal Komunikasi Profesional, 8(1), 019–037. https://doi.org/10.25139/jkp.v8i1.7063
Susilo, D., Hidayat, E., & Maella, N. F. S. (2025). An In-Depth Analysis of Copyright Consciousness and Film Consumption Behavior in Surabaya. Rinawa: Indonesian Journal of Education and Social Studies, 1(1), 40–50.
W Lawrence, N. (2014). Social Research Methods: Qualitative and Quantitative Approaches. Pearson Education Limited.
Wansink, B., & Kim, J. (2005). Bad popcorn in big buckets: portion size can influence intake as much as taste. Journal of Nutrition Education and Behavior, 37(5), 242–245.
Wong, C., & Jensen, O. (2020). The paradox of trust: perceived risk and public compliance during the COVID-19 pandemic in Singapore. Journal of Risk Research, 23, 1021–1030. https://doi.org/10.1080/13669877.2020.1756386
Yuliarti, M. S., & Jatimurti, W. (2019). Media and environment: how indonesia online news portal frames biodegradable issue? Jurnal Studi Komunikasi, 3(2), 167–181.
Zulaikha, Z., Susilo, D., Mustofa, A., & Dizon, C. C. G. (2024). Communicating Public Information Disclosure and E-government Strategy in Pamekasan. Nyimak: Journal of Communication, 8(1), 171–191.
Ananda, M. F. S., Nugraha, A. R., & Sumartias, S. (2019). Analisis framing pemberitaan korupsi massal di media online detik.com. Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies), 3(2), 253. https://doi.org/10.25139/jsk.v3i2.1464
Coombs, W. T. (2007). Protecting organization reputations during a crisis: The development and application of situational crisis communication theory. Corporate Reputation Review, 10(3), 163–176.
Covello, V. T. (2003). Best practices in public health risk and crisis communication. Journal of Health Communication, 8(S1), 5–8.
Creswell, J. W., & Creswell, J. D. (2017). Research design: Qualitative, quantitative, and mixed methods approaches. Sage publications.
Denis, M. (2011). Teori komunikasi massa. Buku Satu. Edisi Enam. Penerbit Salemba Humanika.(Ind).
Entman, R. M. (1993). Framing: Toward clarification of a fractured paradigm. Journal of Communication, 43 (4).-Р. 51-58. Doi.
Fishbein, M., & Ajzen, I. (1977). Belief, attitude, intention, and behavior: An introduction to theory and research.
Frewer, L. J., Howard, C., Hedderley, D., & Shepherd, R. (1998). Methodological approaches to assessing risk perceptions associated with food‐related hazards. Risk Analysis, 18(1), 95–102.
Grunig, J. E. (1993). Image and substance: From symbolic to behavioral relationships. Public Relations Review, 19(2), 121–139.
Hallahan, K. (1999). Seven models of framing: Implications for public relations. Journal of Public Relations Research, 11(3), 205–242.
Kasperson, R. E., Renn, O., Slovic, P., Brown, H. S., Emel, J., Goble, R., Kasperson, J. X., & Ratick, S. (1988). The social amplification of risk: A conceptual framework. Risk Analysis, 8(2), 177–187.
Listiorini, D., Asteria, D., & Sarwono, B. (2019). Moral panics on lgbt issues: evidence from indonesian tv programme. Jurnal Studi Komunikasi, 3(3), 355. https://doi.org/10.25139/jsk.v3i3.1882
Luhmann, N., & Cross, K. (2000). The reality of the mass media. Stanford university press Stanford, CA.
McCombs, M. E., & Shaw, D. L. (1972). The agenda-setting function of mass media. Public Opinion Quarterly, 36(2), 176–187.
Miles, M. B., Huberman, A. M., & Saldaña, J. (2014). Qualitative data analysis: A methods sourcebook. 3rd. Thousand Oaks, CA: Sage.
Moleong, L. J. (2021). Metodologi penelitian kualitatif. PT Remaja Rosdakarya.
Muniruddin, Hajji, Z., & Lauli, R. A. (2024). Participatory communication strategies for poverty alleviation in remote indigenous communities. Jurnal Studi Komunikasi, 8(1), 021–031. https://doi.org/10.25139/jsk.v8i1.8053
Prabowo, T. L., & Irwansyah, I. (2018). Media Komunikasi Digital PolisiKu: Pelayanan Publik Polri kepada Masyarakat. Jurnal Studi Komunikasi, 2(3). https://doi.org/10.25139/jsk.v2i3.1174
Renn, O. (2017). Risk governance: coping with uncertainty in a complex world. Routledge.
Rohid, N., Sugihartati, R., Suyanto, B., Susilo, D., & Zikri, A. (2025). Digital Activism in Contemporary Islamic Politics: A Critical Analysis of Social Media’s Impact on Islamic Movements. MILRev: Metro Islamic Law Review, 4(1), 208–232.
Russell, H. (2000). Trust and Trustworthiness, Russell Sage Foundation Series on Trust. New York: Russell Sage Foundation.
Sampurna, A., Indra, F., & Fandhy, A. (2024). Media baru: tren berita provokatif ditinjau dari etika komunikasi. Jurnal Studi Komunikasi , 8(1), 207–216. https://doi.org/10.25139/jsk.v8i1.7610
Sandman, P. M. (1993). Responding to community outrage: Strategies for effective risk communication. AiHA.
Siegrist, M. (2000). The influence of trust and perceptions of risks and benefits on the acceptance of gene technology. Risk Analysis, 20(2), 195–204.
Slovic, P. (2016). Perception of risk. In The perception of risk (pp. 220–231). Routledge.
Sugiyono. (2016). Metode penelitian kunatitatif kualitatif dan R&D. In Alfabeta. Alfabeta.
Susi Nurdinaningsih, Susilo, D., & Murwani, E. (2024). Social Network Analysis: Political Elite Actors #DemokratLawanBegal on Twitter. Jurnal Komunikasi Profesional, 8(1), 019–037. https://doi.org/10.25139/jkp.v8i1.7063
Susilo, D., Hidayat, E., & Maella, N. F. S. (2025). An In-Depth Analysis of Copyright Consciousness and Film Consumption Behavior in Surabaya. Rinawa: Indonesian Journal of Education and Social Studies, 1(1), 40–50.
W Lawrence, N. (2014). Social Research Methods: Qualitative and Quantitative Approaches. Pearson Education Limited.
Wansink, B., & Kim, J. (2005). Bad popcorn in big buckets: portion size can influence intake as much as taste. Journal of Nutrition Education and Behavior, 37(5), 242–245.
Wong, C., & Jensen, O. (2020). The paradox of trust: perceived risk and public compliance during the COVID-19 pandemic in Singapore. Journal of Risk Research, 23, 1021–1030. https://doi.org/10.1080/13669877.2020.1756386
Yuliarti, M. S., & Jatimurti, W. (2019). Media and environment: how indonesia online news portal frames biodegradable issue? Jurnal Studi Komunikasi, 3(2), 167–181.
Zulaikha, Z., Susilo, D., Mustofa, A., & Dizon, C. C. G. (2024). Communicating Public Information Disclosure and E-government Strategy in Pamekasan. Nyimak: Journal of Communication, 8(1), 171–191.
Downloads
Published
2026-02-02
How to Cite
Ludina, D. A. ., Rohid, N., & Surya, A. (2026). Public Perception of Food Poisoning Reports within the Free Nutritious Meal (MBG) Program. Jurnal Komunikasi Profesional, 9(2), 076–086. https://doi.org/10.25139/jkp.v9i2.11749
Issue
Section
Articles
License
Jurnal Komunikasi Profesional is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Â
Â
1. Proposed Policy for Journals That Offer Open Access
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
2. Proposed Policy for Journals That Offer Delayed Open Access
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication, with the work [SPECIFY PERIOD OF TIME] after publication simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
