Communicating the potency of tourism: Study case of Wisata Bahari Lamongan

  • Muhammad Chusnul Khitam Universitas Airlangga
  • Falih Suaedi Universitas Airlangga
  • Sulikah Asmorowati Universitas Airlangga
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Communicating the Potency of Tourism: ( Study case of WBL) downloads: 0
Keywords: negotiation, tourism, wisata bahari lamongan

Abstract

This study aimed to determine the negotiation model and system of tourism partnership between the local government and the private sector to develop the “Wisata Bahari Lamongan” (WBL). This research used the qualitative method and negotiation theory part of public diplomacy. This research found that the negotiation and collaboration system used was the Public-Private partnership model with a built/operate/transfer (BOT) system. The private sector was allowed to build tourism facilities according to specified specifications. Then, the facility was built and operated by a private party for 25 years. After the period ended, Wisata Bahari Lamongan ownership was transferred to the local government.

Author Biography

Muhammad Chusnul Khitam, Universitas Airlangga

mahasiswa doktor ilmu sosial universitas airlangga

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Published
2020-07-01
How to Cite
Khitam, M. C., Suaedi, F., & Asmorowati, S. (2020). Communicating the potency of tourism: Study case of Wisata Bahari Lamongan. Jurnal Studi Komunikasi, 4(2), 326-343. https://doi.org/10.25139/jsk.v4i2.2446
Section
Articles