Senior female celebrity's body and ageing well discourse on Instagram
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Keywords:
senior female celebrity, ageing body, discourse, ageing well, Instagram
Abstract
Society expects women always to maintain their physical appearance throughout the ages. We can see this condition from the public's view of senior female celebrities, an example of successful ageing or ageing well. This study explores the visual discourse of femininity over the age of 50, which emerges from the Instagram accounts of senior female celebrities. Multimodal critical discourse analysis was conducted on images and texts to reveal dominant themes and rhetorical elements inherent in the femininity of senior female celebrities. The concepts of representation, body and femininity, ageism, and social media analyse alternative discourse related to ageing femininity. This study denotes that the ageing discourse of senior female celebrities reflects the dialectic of realising or revising sexist and ageist ideas about how women look after they reach old age.
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Richards, N., Warren, L., & Gott, M. (2012). The challenges of creating 'alternative' images of ageing: lessons from a project with older women. Journal of Aging Studies 26, 65-78. https://doi.org/10.1177/1461444814530095
Ringrow, H. (2016). The Language of Cosmetics Advertising. London: Springer.
Tiidenberg, K. (2015). Boundaries and Conflict in a NSFW Community on Tumblr –The Meanings and Uses of Selfies. New Media and Society 10(8), 1563-1578. https://doi.org/10.1177/1461444814567984
Tiidenberg, K. (2017). Visibly ageing femininities: women's visual discourses of being over-40 and over-50 on Instagram. Feminist Media Studies , 1-18. https://doi.org/10.1080/14680777.2018.1409988
Tincknell, E. (2011). Scourging the Abject Body: Ten Years Younger and Fragmented Femininity under Neoliberalism. Dalam R. Gill, & C. Scharff, New Femininities, Postfeminism, Neoliberalism and Subjectivity (hal. 83-98). London: Palgrave.
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Twigg, J. (2004). The Body, Gender, and Age: Feminist Insights in Social Gerontology. Journal of Ageing Studies 18(1), 59-73. https://doi.org/10.1016/j.jaging.2003.09.001
Twigg, J. (2007). Clothing, Age and the Body: A Critical Review. Ageing & Society 27 (2), 285-305. https://doi.org/10.1017/S0144686X06005794
Wada, M., Clarke, L., & Rozanova, J. (2015). Constructions of sexuality in later life: analyses of Canadian magazine and newspaper portrayals of online dating. . Journal of Aging Studies 32, 40-49. https://doi.org/10.1016/j.jaging.2014.12.002
Williamson, J. (2007). Decoding Advertisements: Ideology and Meaning in Advertising. London: Marion Boyars.
Windhager, S., Mitteroecker, P., Rupic, The researcher., Lauc, T., Polasek, O., & Schaefer, K. (2019). Facial aging trajectories: A common shape pattern in male and female faces is disrupted after menopause. American Journal of Physical Anthropology 169(4), 678-688. https://doi.org/10.1002/ajpa.23878
Ylänne, V. (2015). Representations of ageing in the media. Dalam J. Twigg, & W. Martin, Routledge Handbook of Cultural Gerontology (hal. 369-375). London: Routledge.
Bosco, J. (2019, October 10). Why Are We So Afraid Of Getting Old? Retrieved from Marie Claire Australia Website:https://www.marieclaire.com.au/why-are-we-so- afraid-of-getting-old
Burns, A. (2015). SELFIE CONTROL: Online Discussion of Women's Photographic Practices as a Gendered Form of Social Discipline. Doctoral Thesis Submitted, Loughborough University.
Coupland, J. (2007). Gendered discourses on the 'problem' of ageing: consumerised solutions. Discourse and Communication 1, 37-61. https://doi.org/10.1177/1750481307071984
Dobson, A. S. (2015). Postfeminist Digital Cultures: Femininity, Social Media, and Self-Representation. New York: Palgrave Macmillan.
Evans, A., & Riley, S. (2015). Technologies of Sexiness: Sex, Identity, and Consumer Culture. New York: Oxford University Press.
Fausing, B. (2021, July 28). Selfies Shape the World: Selfes, Healthies, Usies, Felfes... Retrieved from Academia Edu Website:https://www.academia.edu/6488189/Selfes_shape_the_World_Selfes_Healthies_Usies_Felfes_
Gill, R. (2007). Postfeminist Media Culture: Elements of a Sensibility. European Journal of Cultural Studies 10(2), 147-166. https://doi.org/10.1177/1367549407075898
Gill, R. (2008). Empowerment/Sexism: Figuring Female Sexual Agency in Contemporary Advertising. Feminism & Psychology 18(1), 35-60. https://doi.org/10.1177/0959353507084950
Gorton, K., & Garde-Hansen, J. (2013). From Old Media Whore to New Media Troll. Feminist Media Studies 13(2), 288-302. https://doi.org/10.1080/14680777.2012.678370
iNews. (2019, June 11). Melaney Penasaran Tips Ira Wibowo Awet Muda Meski Sudah Kepala 5 (Part 02). Retrieved from iNews - Call Me Mel Official Youtube Channel: https://www.youtube.com/watch?v=nqf5lCLf9vc
Jermyn, D. (2016). Pretty past It ? Interrogating the Postfeminist Makeover of Ageing, Style, and Fashion. Feminist Media Studies 16(4), 573-589. https://doi.org/10.1080/14680777.2016.1193371
Kenalemang, L. M. (2021). Visual ageism and the subtle sexualisation of older celebrities in L'Oréal's advert campaigns: a Multimodal Critical Discourse Analysis. Ageing & Society , 1-18. https://doi.org/10.1017/S0144686X20002019
Kingston, M. (2009). Subversive Friendships: Foucault on Homosexuality and Social Experimentation. Foucault Studies 7, 7-17. https://doi.org/10.22439/fs.v0i7.2634
LaWare, M., & Moutsatsos, C. (2013). For skin that's us, authentically us': celebrity, empowerment, and the allure of anti aging advertisements. Women's Studies in Communication 36, 189-208. https://doi.org/10.1080/07491409.2013.794753
Lewis, D. C., Medvedev, K., & Seponski, D. M. (2011). Awakening to the Desires of Older Women: Deconstructing Ageism within Fashion Magazines. Journal of Ageing Studies 25 (2), 101-109. https://doi.org/10.1016/j.jaging.2010.08.016
Lingel, J. F., & Boyd, D. (2013). Keep It Secret, Keep It Safe': Information Poverty, Information Norms, and Stigma. Journal of the American Society for Information Science and Technology 64 (5), 981-991. https://doi.org/10.1002/asi.22800
Loos, E., Ivan, L., Fernandez-Ardevol, M., Sourbati, M., Ekström, M., Wilinska, M., Schiau, The researcher. (2017). Ageing well? A cross-country analysis of the way older people are visually represented on websites of organisations for older people. Journal of Comparative Research in Anthropology and Sociology 8, 63-83.
Machin, D., & Mayr, A. (2012). How to Do Critical Discourse Analysis. London: Sage Publications.
Machin, D., & Thornborrow, J. (2006). Lifestyle and the depoliticisation of agency: sex as power in women's magazines. Social Semiotics 16, 173-188. https://doi.org/10.1080/10350330500487968
Machin, D., & Van Leeuwen, T. (2007). Global Media Discourse: A Critical Introduction. London: Routledge.
McCann, H. (2016). Pantomime Dames Queer Femininity versus 'Natural Beauty' in Snog, Marry, Avoid. Australian Feminist Studies 30 (85), 238-251. https://doi.org/10.1080/08164649.2015.1129685
Olszanowski, M. (2014). Feminist Self-Imageing and Instagram: Tactics of Circumventing Sensorship. Visual Communication Quarterly 21(2), 83-95. https://doi.org/10.1080/15551393.2014.928154
RCTI Entertainment. (2019, February 14). Ini Dia Tips Awet Muda Dari Sophia Latjuba. Retrieved from RCTI - The OK! Show Official Youtube Channel: https://www.youtube.com/watch?v=sKdpXKI1nCs
Renninger, B. J. (2014). Where The researcher Can Be Myself. Where The researcher Can Speak My Mind': Networked Counterpublics in a Polymedia Environment. New Media & Society 17 (9), 1513-1529. https://doi.org/10.1177/1461444814530095
Richards, N., Warren, L., & Gott, M. (2012). The challenges of creating 'alternative' images of ageing: lessons from a project with older women. Journal of Aging Studies 26, 65-78. https://doi.org/10.1177/1461444814530095
Ringrow, H. (2016). The Language of Cosmetics Advertising. London: Springer.
Tiidenberg, K. (2015). Boundaries and Conflict in a NSFW Community on Tumblr –The Meanings and Uses of Selfies. New Media and Society 10(8), 1563-1578. https://doi.org/10.1177/1461444814567984
Tiidenberg, K. (2017). Visibly ageing femininities: women's visual discourses of being over-40 and over-50 on Instagram. Feminist Media Studies , 1-18. https://doi.org/10.1080/14680777.2018.1409988
Tincknell, E. (2011). Scourging the Abject Body: Ten Years Younger and Fragmented Femininity under Neoliberalism. Dalam R. Gill, & C. Scharff, New Femininities, Postfeminism, Neoliberalism and Subjectivity (hal. 83-98). London: Palgrave.
Trans TV Official. (2017, April 13). Rahasia Donna Harun Menjadi Ibu Rasa Kakak Bagi Ricky Harun. Retrieved from Trans TV Official Youtube Channel: https://www.youtube.com/watch?v=aWaI-MiFmhY
Twigg, J. (2004). The Body, Gender, and Age: Feminist Insights in Social Gerontology. Journal of Ageing Studies 18(1), 59-73. https://doi.org/10.1016/j.jaging.2003.09.001
Twigg, J. (2007). Clothing, Age and the Body: A Critical Review. Ageing & Society 27 (2), 285-305. https://doi.org/10.1017/S0144686X06005794
Wada, M., Clarke, L., & Rozanova, J. (2015). Constructions of sexuality in later life: analyses of Canadian magazine and newspaper portrayals of online dating. . Journal of Aging Studies 32, 40-49. https://doi.org/10.1016/j.jaging.2014.12.002
Williamson, J. (2007). Decoding Advertisements: Ideology and Meaning in Advertising. London: Marion Boyars.
Windhager, S., Mitteroecker, P., Rupic, The researcher., Lauc, T., Polasek, O., & Schaefer, K. (2019). Facial aging trajectories: A common shape pattern in male and female faces is disrupted after menopause. American Journal of Physical Anthropology 169(4), 678-688. https://doi.org/10.1002/ajpa.23878
Ylänne, V. (2015). Representations of ageing in the media. Dalam J. Twigg, & W. Martin, Routledge Handbook of Cultural Gerontology (hal. 369-375). London: Routledge.
Published
2022-03-20
How to Cite
Stephani, N. (2022). Senior female celebrity’s body and ageing well discourse on Instagram. Jurnal Studi Komunikasi, 6(1), 165-178. Retrieved from https://ejournal.unitomo.ac.id/index.php/jsk/article/view/4437
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