Selected Filipino-Chinese small-medium entrepreneur communication management practices in the Philippines

  • Carolina D. Ditan De La Salle Araneta University
Abstract views: 401 , PDF downloads: 313
Keywords: smes entrepreneurs, filipino-chinese, communication management practices


Chinese entrepreneurial activities diaspora in Southeast Asia have received ample attention in academic debates. This academic attention is related to an impressive business presence of ethnic Chinese companies in the region, which seek explanations. Several works of literature have emerged arguing that because of specific cultural traits (personal networks, ethnic affinity, and Confucian Work Ethics), ethnic Chinese businesses function successfully in their new home countries and business contacts across borders. This study aims to describe the communication management practices of Filipino-Chinese Small Medium Enterprises (SME) entrepreneurs in terms of planning, leadership, organising and control. The method used in this study is phenomenology with data collection using interviews with six respondents and three Philippine government officials. The conclusion of this study shows that in terms of risk behaviour, the Filipino-Chinese entrepreneurs had a positive outlook by believing that taking risks is one key factor in business success.


Aguilar, F. (2015). Is the Filipino Diaspora a Diaspora? Critical Asian Studies.
Ajayi, O. A., & Mmutle, T. (2021). Corporate reputation through strategic communication of corporate social responsibility. Corporate Communications: An International Journal, 26(5), 1–15.
Berou Jr, A. (2012). Employment or Entrepreneurship: A Theoretical Analysis on Decision-Making Process And Economic Outcomes.
Blazey, M. (1997). Achieving performance excellence. Quality Progress, 30(6), 61.
Borchers, N. S., & Enke, N. (2021). Managing strategic influencer communication: A systematic overview on emerging planning, organization, and controlling routines. Public Relations Review, 47(3), 102041.
Camba, A. J., & Lung, S. (2021). Chinese Capital as a Cultural Object: Self-Identification and Filipino-Chinese Discourses on Sinicization, Brokerage, and Distinction. Translocal Chinese: East Asian Perspectives, 15(2), 186–213.
Carpenter, M. A., Bauer, T., & Erdogan, B. (2009). Principles of Management. Boston, MA: FlatWorld.
Co, M. (2012). Chinese entrepreneurs in PH: What makes them tick?
Creswell, J., & Poth, C. (2017). Qualitative inquiry and research design: Choosing among five approaches. California: Sage publications.
Dyck, B., & Neubert, M. (2012). Management. Singapore: Cen age Learning Asia Pte. Ltd.
Faizul. (2016). Importance of Leading in Management.
Farooq, U. (2011). Organizing Function of Management, Steps and Purpose of Organizing. Study Lecture Notes.
Flores, W. (n.d.). Andrew Tan: The new billionaire on the block.
Global-Executive-Solutions-Group. (2018). Family and Guanxi: How Filipino-Chinese Do Business.
Gonzales, W. D. W. (2021). Filipino, Chinese, neither, or both? The Lannang identity and its relationship with language. Language & Communication, 77, 5–16.
Henning, A. (2013). The Ethical Background of Business in China—An Outline. In World Humanism (pp. 194–207). Springer.
Hew, W. W., & Studies, N. I. of A. (2018). Chinese Ways of Being Muslim: Negotiating Ethnicity and Religiosity in Indonesia. NIAS Press.
Howell, J., & Costley, D. (2006). Understanding effective behaviors for leadership. Upper Saddle River, NJ: Pearson Prentice Hall.
Husserl, E. (2014). Ideas: General introduction to pure phenomenology. Routledge.
Ireland, R., & Webb, J. (2007). A cross-disciplinary exploration of entrepreneurship research. Journal of Management, 33(6), 891–927.
James, A., Freeman, R., & Dawel, R. (2000). Management. 6th Edition. New Delhi: Prentice Hall of India.
Junker, L. (1999). Raiding, trading, and feasting. In Raiding, Trading, and Feasting. University of Hawaii Press.
Khan, I., Dongping, H., Abdullah, M., Ahmad, Z., Ahmad Ghauri, T., & Ghazanfar, S. (2017). Men’s attitude and motivation toward consumption of grooming products: A comparison of Chinese and Pakistani male consumers. Cogent Business and Management, 4(1).
Koning, J. (2011). Business, Belief, And Belonging: Small Business Owners And Conversion To Charismatic Christianity. In Chinese Indonesians and Regime Change.
Labor, J. (2020). Mobile Sexuality: Presentations of Young Filipinos in Dating Apps. Plaridel Journal, 17(1).
Lee, J.-H., & Venkataraman, S. (2006). Aspirations, market offerings, and the pursuit of entrepreneurial opportunities. Journal of Business Venturing, 21(1), 107–123.
Leung, J., & Kleiner, B. (2004). Effective management in the food industry. In Management Research News. Emerald Group Publishing Limited.
Liao, J., & Gartner, W. (2006). The effects of pre-venture plan timing and perceived environmental uncertainty on the persistence of emerging firms. Small Business Economics, 27(1), 23–40.
Low, K., & Ang, S.-L. (2013). Confucian ethics, governance and corporate social responsibility. International Journal of Business and Management, 8(4).
Lu, E. (2013). Mediating Global Filipinos: The Filipino Channel and the Filipino Diaspora. UC Berkeley.
McCarthy, C. (1975). Political Integration of the Philippine Chinese. Berkeley: University Of California Press.
Misajon, R., & Khoo, T. (2008). Pinoy TV: Imagining the Filipino-Australian community. Journal of Australian Studies.
Pacoma, M. A. (2020). Mapping the ‘home’: A literature review on Filipino migration and diaspora. Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies), 4(2), 259.
Palanca, E. (1995). Chinese business families in the Philippines since the 1890s. London: Routledge.
Parastiwi, N., & Rini Darmastuti. (2020). Universitas Kristen Satya Wacana students’ understanding of public relations profession: A phenomenology. Jurnal Studi Komunikasi, 4(3 SE-Articles), 650–681.
Paton, R., & McCalman, J. (2008). Change management: A guide to effective implementation. Sage.
Ruvio, A., Rosenblatt, Z., & Hertz-Lazarowitz, R. (2010). Entrepreneurial leadership vision in nonprofit vs. for-profit organizations. The Leadership Quarterly, 21(1), 144–158.
Satyendra. (2015). Organizing-A Management Function.
SERDEF. (2016). SERDEF’s Diaz discusses Chinese entrepreneurship in ANC Shoptalk.
Shane, S., & Venkataraman, S. (2000). The promise of entrepreneurship as a field of research. Academy of Management Review, 25(1), 217–226.
Solee, T. (2009a). Henry Sy success story.
Solee, T. (2009b). Lucio Tan success story.
Soriano, E. (2016). Inspiring Filipino-Chinese entrepreneurs. Asian Journal.
Susilo, D. (2022). Teori Komunikasi: Kajian Interdispliner dalam Kajian Publik dan Kajian Media. Indomedia Pustaka.
Susilo, D., & Sugihartati, R. (2020). Indonesian Nationalism Discourse on YouTube Video Produced by Young Chinese-Indonesians. Plaridel, Advance On.
Tan, M. L. (2021). Social Boundaries and the Mental Health of the Lannang: Ethnic Chinese in the Philippines (pp. 197–209).
Thompson, M. (2010). Signals of virtue in Chinese consumerism and business. Journal of International Business Ethics, 3(2), 71–79.
Weiss, J. C. (2019). How Hawkish Is the Chinese Public? Another Look at “Rising Nationalism” and Chinese Foreign Policy. Journal of Contemporary China.
Wickberg, E. (1964). The Chinese mestizo in Philippine history. Journal of Southeast Asian History, 5(1), 62–100.
Yeo, A., & Gloria, E. (2022). National Identity and the Limits of Chinese Public Diplomacy in the Philippines. Journal of Contemporary China, 1–19.
Yu, D. (n.d.). Interview with George S.K. Ty.
Zeffane, R., Tipu, S., & Ryan, J. (2011). Communication, commitment & trust: Exploring the triad. International Journal of Business and Management, 6(6), 77–87.
How to Cite
Ditan, C. D. (2022). Selected Filipino-Chinese small-medium entrepreneur communication management practices in the Philippines. Jurnal Studi Komunikasi, 6(2), 453-472.