Vol. 7 No. 2 (2023)

Articles

• The Influence of Brand Image and Price on Iinterest to Buy Electric Cars Through Life Styles as Its Intervening Variables in MALANG City Area, EAST JAVA

  Andre Martinus, Fathorrahman, Theresia Pradiani

  115-130

  https://doi.org/10.25139/jiabi.v7i2.6592

  Abstract views: 705 , Full Text (PDF) downloads: 1363

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• Pengaruh Knowledge, Psychological Empowerment, dan Work Experience Terhadap Kinerja SDM Pada UMKM Batik Tulis Tanjung Bumi Pengaruh Knowledge, Psychological Empowerment, dan Work Experience Terhadap Kinerja SDM Pada UMKM Batik Tulis Tanjung Bumi

  Agustiawan Baruno, Agus Surya Bharmawan, Wahyu Hidayat

  131 - 144

  https://doi.org/10.25139/jiabi.v7i2.6608

  Abstract views: 313 , Full Text (PDF) downloads: 294

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• Pengaruh Person-Job Fit dan Person-Organization Fit Terhadap Kinerja Karyawan PT. Sumatraco Langgeng Makmur

  Hadad Dinanjar Sayuga, Arie Ambarwati, Rini Fatmawati

  145 - 164

  https://doi.org/10.25139/jiabi.v7i2.5772

  Abstract views: 1291 , Full Text (PDF) downloads: 2669

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• Pengaruh Harga dan Lokasi Terhadap Keputusan Pembelian Konsumen pada Bukit Amaish Café dan Resto di Parepare Sulawesi Selatan

  Damajanti Sri Lestari, Fedianty Augustinah, Liling Listyawati, Kasmawati

  165-176

  https://doi.org/10.25139/jiabi.v7i2.7633

  Abstract views: 866 , Full Text (PDF) downloads: 480

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• Pengaruh Gaya Hidup dan Kualitas Produk terhadap Keputusan Mahasiswa di Kota Malang Membeli Handphone Merek iPhone dengan Brand Image sebagai Variabel Intervening

  Zonnete Bryllian Dheo, Fathorrahman, Theresia Pradiani

  177-190

  https://doi.org/10.25139/jiabi.v7i2.6593

  Abstract views: 719 , Full Text (PDF) downloads: 651

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